After a Crisis

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Crisis management doesn’t stop when the fires die down

When the immediate threat of a crisis passes, it’s seductively comforting to breathe a huge sigh of relief and return to business as usual. However, the fallout and subsequent consequences are likely just beginning.

Trust will need to be repaired and confidence restored. Uninformed second-guessing will surely challenge your decisions and actions. Recovery is as critical as early response when the smoke begins to clear.

Be sure to reach out to all your publics to ensure that no lingering doubts remain or misinformation goes uncorrected.

How you conduct yourself and the actions of your company during this recovery period will long be remembered by the people whose opinions and trust you value most.

This quote, from the MCS Healthcare Public Relations series, “25 Years, 25 Lessons” discusses the work that must take place after the initial phases of crises have passed. Even after righting whatever the initial issue may have been, it is critical that the process continue, or a backslide of stakeholder opinion may extend the crisis indefinitely. The most successful crisis management campaigns go beyond the problem and into the future, not only assuring people that the root of the issue has been eliminated, but also that the individual or organization has learned from any mistakes and is actually stronger as a result.

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For more resources, see the Free Management Library topic: Crisis Management
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[Jonathan Bernstein is president of Bernstein Crisis Management, Inc. , an international crisis management consultancy, and author of Keeping the Wolves at Bay – Media Training.]

Training to Read Minds

A-psycologist-in-session-with-a-person.

If we only knew what others were thinking, it would make our job so much easier as trainers. Especially if we are a trainer for the hospitality industry as a friend of mine. Cherry Santos, Learning & Development Manager at Taj Resorts & Palaces, is working on a module simply titled:

“How to Read People’s Minds” – How to Approach Your Guests in the Restaurant or Hotel

This got me thinking that this is an important topic. She said and I’m sure you would agree that while “you can read body language, use empathy, or make educated guesses on what a person might be thinking or feeling, reading minds is simply impossible. The value of this workshop would be to assist hotel associates to interact/communicate effectively among guests, or anyone, for that matter.” It’s a good idea.

In this age of international travel, it’s easy to overlook the basics about invading other guest’s personal and private space, sometimes just by talking to them or reaching for a plate at the wrong time. The last thing an hotel associate wants to do is irritate a customer. Yet, if he or she does not intervene at the proper moment, there is the risk of neglecting the “guest’s experience.” Or, even worse, alienating that guest.

Now that I got your attention with reading minds, I’ll tell you what I think are some solutions. Is there a way to read minds? Probably not really, but we can ask ourselves what works for us as customers.

Trevor Penton, a communications consultant in the United Kingdom, weighs in, “If I go to a hotel or restaurant, I want the service to contribute to a positive experience; proactive, but not intrusive, open, friendly, caring, and engaging. If I were putting your module together, my focus would be on two key areas:

  • Raising awareness of how to read body language; visual and verbal cues, and critically what signals the hotel/restaurant guests are giving off about their mood.
  • Practical tools/techniques to help the hotel/restaurant staff come across as great hosts: proactive, open, friendly, caring, empathic and being great ambassadors for the hotel/restaurant.

Obvious stuff but critical to get right to enhance guests experiences.”

I would agree. However, still too often that “caring” comes off as artificial based on the guests’ preconceived view of expectations. Behind all this employee “friendliness” a guest has an obligation to show his or her gratitude for service rendered. It’s difficult to have genuine relationship based on that. When money or a favor is expected, there exists a business relationship, plain and simple. So, how can you change that relationship, and maintain it at the same time?

If we were only able to read minds.

Interpersonal communication is complex, full of nuances, possible miscues, unknowns, and yet we manage to get along with each other every day and most of us survive. Listen, watch and learn. I just made that up for this occasion. Expressions and body language say a lot, but there is a lot you don’t know and can’t assume is going on.

In my government job, I have about a minute to scrutinize the people I talk to before I start talking. I need to listen to them. It’s important to know “who” my customer are and genuinely care about that. Hospitality staff have less time than that.

Perhaps, the answer is as basic as operating with no expectations. Look at the behavior of most staff in an “all-inclusive” resort where tipping is totally forbidden. Nice, friendly, approachable people open your guests’ hearts and although those guests may forget the staff for the moment, they remember the actions later when it is really important–like re-booking. And, I’ve been known to run down an employee later to “thank” them for their seemingly unselfish service.

Sometimes, training is an attitude culture change, not an act you can necessarily train for. As always I welcome comments, opposing views, and wisdom from readers. If I can be service as a trainer or communicator, or even as an actor, please don’t hesitate to contact me.

For more resources about training, see the Training library.

Follow the Rules and Save the Tears

Similar cubes with RULES inscription on windowsill in building

My family and I spent the weekend at an indoor water park. It ended up being a great weekend that everyone enjoyed. However, it was not without tears and frustration for my youngest son when he was advised on the last day of our stay that in order to go down a certain slide, he had to sit up straight and hold on the handles on the front of the raft. Now my son is definitely not the type to cry when he doesn’t get his way. In fact, he is the rule follower in the family and gets upset when others break the rules. The problem with this situation was that he had been going down that same slide without having to sit up straight the entire day before. When we explained this to the lifeguard on duty, she responded that she had to follow the rules and that failing to go down the slide in the proper way could result in injury. There was a similar situation at our local pool in the summer when midway through the summer, a lifeguard said that he wasn’t tall enough to go down a slide he had going down for two months already. Apparently, there was an inspection during which it was found that the measuring stick was mislabeled and he actually didn’t meet the height requirement. Luckily, he passed the swim test and the summer was saved, but not without some tears.

The problem in both situations come down to rule following. There were lifeguards who bent the rules and lifeguards who followed the rules. Unfortunately, the rule followers got stuck with the tears and apologies, while the rule benders got smiles. The same situation happens so often in the workplace. As an HR professional, you know the scenario. One manager lets their employees wear jeans to work even though the handbook states that they are prohibited. The manager may see it as a perk and thank you to his employees or he may just like jeans himself. Either way, it makes the manager who follows the rules the bad guy. They (or the HR pro) get the tears and complaining and statements about fairness. Further it sets the stage for larger issues. Not following rules consistently can be an attorney’s greatest advantage in his suit against you.

If you make the rules, follow them. If they are strict or don’t make sense, change them. If you don’t love them but can’t change them, follow them anyway.

For more resources, See the Human Resources library.

Sheri Mazurek is a training and human resource professional with over 16 years of management experience, and is skilled in all areas of employee management and human resource functions, with a specialty in learning and development. She is available to help you with your Human Resources and Training needs on a contract basis. For more information send an email to smazurek0615@gmail.com or visit www.sherimazurek.com. Follow me on twitter @Sherimaz.

How to Grow Your LinkedIn Network

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From Zero to 23,000 in 18 Months – A Case Study

LinkedIn is considered a highly professional, discerning business (social) network. Their model originally required introductions from your current network members in order to meet someone ‘new’. It was certainly inconvenient, and intentionally so.

Why is LinkedIn Important?

From their website; “Your professional network of trusted contacts gives you an advantage in your career, and is one of your most valuable assets. LinkedIn exists to help you make better use of your professional network and help the people you trust in return.”

LinkedIn Professional Network Growth is a Real Accomplishment

They intentionally make it hard to add people you don’t know.

So, when I learned that Lance Latham, of Metrilogics LLC had amassed a LinkedIn network of 23,000 DIRECT contacts (with outreach to 23 million 3rd degree contacts!), I wanted to know how. Lance was very receptive, and generously shared his strategy with me for this post.

Significant Growth in Two Steps

Lance started by asking his friends and business contacts, just like we all do. Then he devised two strategies to grow his network, spending about an hour every day for 18 months:

1.) Metrilogics developed 2 valuable APP tools to catch the interest of his target professional audience:

  • Task Rate Calculator for the iPhone and iPod touch – is specifically designed to enable management consultants and operations managers to quickly and easily derive capacity rates for any task, anywhere, any time.
  • Staffing Model Calculator for the iPhone and iPod touch – enables management consultants and operations managers to quickly and easily derive optimal direct production team sizes for any work environment – whether manufacturing, warehouse, financial services, or IT.

He then used the comments portion of the Tools page to promote these APPs. He introduced himself to interested responders, and linked via this dialogue. (You might consider offering valuable FREE information products instead of APPs.)

2.) Lance also joined LinkedIn GROUPS in his professional arena, sending INVITATIONS to connect to 30-40 group members each day. He simply told the members who he is and what he does. Since the groups he chose were synergistic to Metrilogics’ business, he experienced a high rate of connection!

Lance now has connections in business sectors all over the world. Congratulations, Lance, for your savvy use of an important social networking tool to enhance your business promotion.

About Metrilogics

According to Metrilogics’ website and LinkedIn profile; “Metrilogics helps management teams achieve dramatic operational savings quickly. Through the Metrilogics process improvement approach, companies have achieved significant bottom-line cost savings, ranging from hundreds of thousands to millions of dollars per year — the larger the organization, the greater the savings!” You may contact Lance by phone: 317-441-6844 or email: Lance @ Metrilogics.com (no spaces).

Have you used unique strategies to grow your social network? Tell us about them.

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For more resources, see our Library topics Marketing and Social Networking.

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ABOUT Lisa M. Chapman:

Ms. Chapman’s new book, How to Make Money Online With Social Media: A Step-by-Step Guide for Entrepreneurs will be available very soon. With offices in Nashville Tennessee, but working virtually with international clients, Lisa M. Chapman serves her clients as a business and marketing coach, business planning consultant and social media consultant. As a Founder of iBrand Masters, a social media consulting firm, Lisa Chapman helps clients to establish and enhance their online brand, attract their target market, engage them in meaningful social media conversations, and convert online traffic into revenues. Email: Lisa @ LisaChapman.com

Being Aware of Judgments

The word change written on a dies

I recently moved from the quiet of the Blue Ridge Mountains to the high paced, traffic intense, N.VA area. I’ve been aware of my judgments since landing. To help ground me during this transition, I’ve taken 3 yoga classes, all different from the style I’m used to. I’ve been aware of my judgments during these yoga classes– they play music here (darn), they have mirrors on the wall (uggh), they have hard wood floors (ouch). The yoga classes have been a good way for me to bring my awareness to my judgments. It’s a safe place to allow my judgments to surface so I can be aware of them and then (hopefully) let them go.

I’ve also been aware of some of my judgments as my partner and I move my things to make a new home. I don’t like my dresser there, my meditation area is too small, the dishes are too high in the cabinet, there are too many nick-nacks in the living room. Other judgments are less conscious and I’m only aware of them once my partner does something that makes it more noticeable.

I could write this blog about change management, and I probably will write more on that topic later. This move is as much about transition and change as any thing else. But today the word for me seems to be about judgments, my judgments, and I’ve been aware of many of them.

How do we embrace change- newness, new opportunities, differences- without the judgments?

I think it starts with awareness. Staying in the moment and saying, ‘I’m aware that……’ and then allowing the thought or judgments to pass through.

Try this exercise. Think of a situation where you weren’t happy or someone did something different than what you expected. Bring to mind the event and your judgments about the person or the situation. Allow these judgments to surface, don’t filter or hide them or push them away. Bring into your awareness the judgments, thoughts, criticisms, opinions about the people, place or things going on.

Now say, ‘I’m aware that (fill in the blank)….. (do this repeatedly for everything that comes to mind for you)

For example, I’m aware that I’m bothered by this. I’m aware that I don’t like when you do that. I’m aware that the music is too loud, that I am frustrated. I’m aware that the directions aren’t clear, that I don’t know what you want. I’m aware that I need more time, that I’m feeling anxious about getting this done.

Now breathe … deeply….. Take slow deep breaths for every judgment that comes up for you. Breathe into the thought, breathe into the evaluation, breathe into the negativity. Adding your breath to the thought or judgment will allow you to let it go.

Imagine putting your thought into a bubble and with the breath you blow the bubble away. It’s that simple, that effortless. Bring your awareness into your judgments and place them into the bubbles. Slowly blow away your judgments one at a time as they emerge. No judgments involved as you do this, just breathe, bubble up, and let go.

Try this for the next week as you become aware of your judgments of things or people or situations that bother you. Allow yourself to be conscious of your judgments. Then breathe into that awareness and allow your judgments to move by easefully.

Namaste.

When the Breath wanders, the mind is unsteady, but when the Breath is still, so is the mind still. Hatha Yoga Pradipika

Pranayama is the yoga practice of breathing mindfully.

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For more resources, see our Library topic Spirituality in the Workplace.

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Linda is an author, speaker, coach, and consultant. Go to her website www.lindajferguson.com to read more about her work, view video clips of her talks, and find out more about her book “Path for Greatness: Spirituality at Work” available on Amazon.

Capital Campaigns #11: The Lower-Rated Prospects

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“Lower-Rated” refers to those prospects whose gifts/commitments will fall outside of the definition of a “major gift.” (See: What is A Major Gift?) That doesn’t mean that the total giving from those prospects would be an insignificant dollar figure … it just means that there’d be a relatively large number of prospects, requiring a large number of solicitors/volunteer workers … and that you may not be able to solicit all of these prospects on a face-to-face basis.

These are the prospects whose support you shouldn’t need to reach your Campaign Goal. But, as this is likely to be a large segment of your constituency — a large number of prospects, there are some strong reasons you’d want them to be part of the Campaign:
  (1) The more strongly your community is “bonded” to your organization,
  the more likely they’ll $upport you on an ongoing basis;
  (2) The greater the number of community members who support your
  organization, the more likely foundations will be willing to $upport you; and,
  (3) The more support you get from the broad community, the more likely
  Major Donors will want to be (visibly) associated with you … on an
  ongoing basis.

I referred earlier to Divisions tasked with obtaining gifts in various specific dollar ranges (i.e., $3,000-$5,999 and/or $6,000-$9.999). Prospects for these ranges of commitments are often assigned to the Special Gifts Division.

And, prospects for whom you have no idea of the likely amount of their commitments would be assigned to the General Gifts, Membership Gifts or Community Gifts Division (whatever name works best for your circumstances and that segment of your constituency).

Ideally the Special Gifts prospects will all be solicited on a face-to-face basis – the example (in my previous posting), showing the breakdown for 186 prospects, is typical for this particular Division.

Prospects in the General Gifts Division, the largest segment of your constituency, can be approached in many different ways, depending on the size of the group and their locations. (See my posting this Thursday, December 10, discussing some possible methods of soliciting these large constituencies.

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Have a comment or a question about starting or expanding your basic fundraising program, your major gifts fundraising program or a capital campaign? Email me at AskHank@Major-Capital-Giving.com. With over 30 years of counseling in major gifts, capital campaigns, bequest programs and the planning studies to precede these three, we’ll likely be able to answer your questions.

What Is Career Planning?

Two-professionals-talking-about-their-career

To make it happen in your career, you need to plan your career.

Career planning is a process of understanding oneself, exploring career options, making wise decisions and moving forward. What complicates it is that people, careers and organizations are constantly changing.

Therefore, career planning is not something done one time early in your career. Rather, it’s an ongoing process throughout your life. It doesn’t matter what’s your profession, your industry or your place of employment. The reality is lives change, professions change, industries change, organizations change and so your career will change. You can bet on it!

Who Am I?

The foundation of career planning, today and for the future is based on a very clear understanding of who you are as an individual and as a professional person. As a career coach, I’ve found that the greater the congruency between who you are – your skills, values, interests and personality – and your career choices, the greater personal career satisfaction.

Since everyone has a unique mix of skills, strengths and limitations that change over time, the first step in career planning is to look at who you are and what your career is all about. Also, gaining clarity about yourself will help you make better decisions in the future when challenges and opportunities emerge.

Identity Questions

Here are some simple, but profound, questions to start you on this journey. You may want to choose someone, or several people, to help you reflect and provide additional feedback.

  • What do I see as my personal strengths?
  • What are some of my personal limitations?
  • What are my core values – what’s important to me?
  • What are my abilities – things I’m good at and enjoy doing?
  • What have I done, or I am doing now, that makes me feel proud?
  • What are the significant influences on my life that have affected my career?
  • Do I have talents that I feel are underdeveloped – how can I start utilizing them?
  • What are my current obligations or commitments? How might they affect my career?
  • If I could turn the clock back, what career choices or decisions would I make differently?
  • If I could turn the clock ahead, what are some things I would like to accomplish in my life?

What Do You Know?

What have you learned about yourself from this self assessment? Perhaps you would like to have deeper insights. There are career assessment tools that provide personalized information on skills, interests, personality and values or career anchors. Would you like to know more, then let’s start a dialogue.

My next post on career planning will examine the variety of career options that one can choose from during different stages of one’s life.

Do you want to develop Career Smarts?

A motivated workforce the Ricardo Semler way – Fresh or Foolish?

Colleagues-having-a-group-handshake-in-an-office

The idea that staff set their own pay, come and go from the office as they please, all within a business that has no written strategy sounds like a recipe for disaster. Not the story of a company that’s gone from $4m to $160m.

Ricardo Semler
Is this man a management genius or madman?

Semco is no ordinary workplace, despite the fact that it operates in an industry as ordinary as engineering. Continue reading “A motivated workforce the Ricardo Semler way – Fresh or Foolish?”

Bad Guys Lose with Google

Google logo in a black background

Google nails its latest crisis management effort

Although Google has been at the center of several controversies, the notoriously tight-lipped search behemoth has the advantage of being a public favorite, which means that it has already banked a good amount of reputation “credit” that can be renewed when the need for crisis management arises. Furthering that credit is the lengths Google goes to in order to nurture and maintain the dialogue between company and consumer, demonstrated in the wake of a disturbing cyber-stalking case that brought a loophole in its search algorithms to light. This particular loophole actually resulted in some businesses purposely seeking out negative responses from customers in order to improve search engine positioning; not what Google had intended, to say the least. Immediately after catching wind of the case, Google leapt into action, redesigning its search algorithms to eliminate results generated by this shady method and publishing a post on its official blog which included this quote:

We can’t say for sure that no one will ever find a loophole in our ranking algorithms in the future. We know that people will keep trying: attempts to game Google’s ranking, like the ones mentioned in the article, go on 24 hours a day, every single day. That’s why we cannot reveal the details of our solution—the underlying signals, data sources, and how we combined them to improve our rankings—beyond what we’ve already said. We can say with reasonable confidence that being bad to customers is bad for business on Google. And we will continue to work hard towards a better search.

By having an established positive Web presence, Google is able to distribute messages like this quickly and with ease. There is no need for costly press releases or opportunities for reporters to distort the message being delivered, because stakeholders know they can look to Google’s own blog for answers. You don’t need to be a mammoth organization to do this very same thing, all it takes is a dedication to open communication and a free blog page, so what are you waiting for?

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For more resources, see the Free Management Library topic: Crisis Management
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[Jonathan Bernstein is president of Bernstein Crisis Management, Inc. , an international crisis management consultancy, and author of Keeping the Wolves at Bay – Media Training.]

What is “Success” in Project Management?

Your client’s perception of project “success” is the basis from which your client concludes, for example, whether the project of high quality, that money paid to you was well spent, that you did a good job as a consultant, and whether you might be hired again (if you are an external consultant). Early in the project, it is important for you and your client to discuss how to determine the success of the project.

Unfortunately, determining whether a project was successful or not is not nearly as easy as it might seem because there are numerous perspectives on what is project “success.” Therefore, it is important to consider all of these perspectives, especially about a complex – and usually changing – project. Consider the following possible definitions of what might be considered as “success” in your consulting project, and work with your client to select one or more.

1. Desired outcomes and results listed in the project agreement are achieved?

Both you and your client should somehow specify the overall results that the project is to achieve. Ideally, the results are described in terms such that you both could readily discern if the results were achieved or not. This outcome is often a measure as to whether the project was successful or not.

2. The client’s problem is solved?

More times than people realize, the originally specified project results have little to do with actually solving the most important problem in your client’s organization. That occurs because, as you and your client work together to examine and address their overall problem, you both realize that there is a more important problem to address. At that time, it is wise to change your project plans if both of you agree. Discuss the new results that you prefer and how you will know whether or not they are achieved.

Still, later on, your client might believe that any agreed-to results that were achieved from the project were not as important as addressing any current, unsolved problems, so your client might still conclude that the project was not as successful as it should have been. Or, your client might believe that any achieved results were actually more useful than addressing the original problem that you discussed, so your client might still conclude that the project was highly successful.

3. The project is finished on time and within budget?

Often, your client has limited resources in terms of money and time. Therefore, any project that did not require more time and money than expected might be considered successful. That might be true, especially if your client has the philosophy that there are always problems to be solved in any organization and that the project was done as best as could be done.

4. You and your client sustain a high-quality, working relationship?

The quality of your relationship with your client is often directly associated with what the client perceives to be the quality of the project. In a highly collaborative approach to consulting, you want your relationship with your client to be as open, honest and trusting as possible. The nature of the relationship supports your client’s strong, ongoing commitment and participation in the project itself, which, in turn, helps to ensure that the project effectively addresses problems in their organization.

5. Your client learns to address similar problems by themselves in the future?

This outcome should be one of the major goals for any consultant. However, the exact nature of the problem may never arise in the client’s organization again, so it is often difficult to assess if the client has learned to solve that problem. Also, few consultants are willing to scope a project to the time required to assess whether a client really can solve the same type of problem in the future.

6. Your client says that they would hire you again (if you are an external consultant)?

One of the most powerful outcomes is that you both are willing to work with each other again. One of the ethical considerations for any consultant is to avoid creating a dependency of the client on the consultant – where the client cannot capably participate in the organization without the ongoing services of the consultant. However, it is not uncommon that the client strongly believes that the quality of the relationship with the consultant is as important as the consultant’s expertise. The client might choose to use that consultant wherever and whenever they can in the future.

7. You get paid in full?

This perspective might sound rather trite. However, you might feel good about the quality and progress of a project only to conclude, later on, if you have not been paid as promised, that the project was not successful.

What do you think?

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For more resources, see the Library topic Project Management.

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Carter McNamara, MBA, PhD – Authenticity Consulting, LLC – 800-971-2250
Read my weekly blogs: Boards, Consulting and OD, Nonprofits and Strategic Planning.