Get engaged and get protected As with many other aspects of crisis management, businesses are hesitant to invest in social media strategies because the returns are often difficult to quantify. Get caught up in a Web-based crisis, though, and you’ll be thanking your lucky stars for the protection. In a post on the SmartBlog social …
Creating and configuring a call-to-action and landing page is fairly easy, and even novice users should be able to have one up and running quickly thanks to a step by step guide from the marketing professionals at HubSpot.
How well do you toot your own horn? There’s a well know saying: “It’s not what you know …but who you know?” Well in today’s changing world, replace it with this: “It’s not only what you know, it’s not only who you know, but, as important, it‘s who knows you.” In order to be known …
The topic of employee engagement seems to be one that is quite popular in recent years especially with all the changes that have occurred in the landscape of the workplace. It has been sited that a culture of high engagement is necessary to help overcome the fear of the fleeting workforce with the improvement of the economy and the increase in hiring in some organizations.
Naming Opportunities (This post is Part 1 of a 2 Part Response to a Submitted Question) When I think of a playground, I picture swings, a set of see-saws, a jungle gym and various other pieces of equipment; and, I see multiple opportunities to raise money. There are many ways to raise money, but I …
Imagine that you could dump all the words of a million books from the past 500 years into a giant database, and look to see how various words have waxed and waned in usage over the centuries. You could look and see when archaic words like thou and yon disappeared from popular usage. You could …
Wholeheartedness: Strive for being whole in work/life through body, mind and spirit The best way for me to explain what I mean by the above definition is to share with you this Wholeheartedness Assessment that I developed a few years that will help you assess your current and future effectiveness for living a harmonious work/life …
Since every business has competitors, every business plan needs competitive analysis — also known as competitive intelligence. Direct competitors provide more or less similar products or services, such as coffee shops. Indirect or generic competitors provide different things, but customers will often choose between them. For example, nearby restaurants may offer different eating options, but …
We’re in the very early stages of learning how social networks and social media tools impact behavior.
In project management, we imply the existence of a strong relationship between experience and good decision making. The question is: What kind of experience? Domain experience or project management experience?
