What is a Strategic Leader? A Person of Imagination

Strategic business leaders holding different business-themed icons

Strategic Leadership Model

Recent attention to the Recommendations of the 9/11 Commission remind us of their key finding: A failure to “connect the dots” and imagine what was being planned by the terrorist community was an important contributing factor to the September 11 attacks. The Commission concluded that “the most important failure was one of imagination.”

While the notion of imagination is generally treated in a light-hearted, Disneyesque fashion, what the Commission was saying that in the pre-9/11 world, our country’s leadership lacked the kind of strategic thinking it would have taken to keep us to have a truly effective defensive strategy in place. That in mind, the graphic above and text below show the capabilities necessary for strategic leaders.

Strategy and Decision
Strategic leaders make sound decisions. They frame issues for their organization and insist that facts and data are gathered and considered. They facilitate a decision-making process by involving a diverse and appropriate set of people. They make sure that the organization learns experience and adapts the decision-making process based on this learning.

To master strategy in an industry or competitive domain, the strategic leader must immerse him or herself in the four domains of strategic thinking:

  • Emergent Strategy and Imagination
  • Deliberate Strategy and Strategic Planning
  • Outward Focus
  • Inward Focus: Builds Core Competence

Emergent Strategy and Imagination
Strategic Leaders excel by imagining and exploring new opportunities and innovative ways of doing things. They think strategically, which means they are thoughtful about the long-term future and are insightful about the competitive landscape surrounding the organization they lead.

Outward Focus: Understanding the Competitive Landscape
Strategic leaders are engaged in matters of strategy. They understand the competitive landscape and the dynamics of industry and regulation that affect the positioning of their organization. They attend to competitive intelligence and understand the importance of gaining and protecting competitive advantage.

Inward Focus: Building Core Competence
Strategic leaders understand the core competence and key capabilities important to winning and succeeding in their competitive landscape. They recognize the importance of talent and focus on keeping a competitive team and workforce. They monitor and attend to performance at the individual, unit and organizational level.

Individual Capabilities

Leadership
Strategic leaders determine the course their will business or enterprise will follow over the intermediate and long term future and make this direction clear to others. they inspire, coach, teach and lead the way. Integrity
The strategic leader must embody the vision and values of the organization. As Gandhi said, leaders must “be the change they seek to create.”

Leaders of integrity are humble and share credit, they think in terms of learning from experience rather than blaming, they are kind and respectful toward all members of their organization, and they are courageous when ti comes to risk-taking. They can be trusted to follow through on commitments.

Business Acumen
The strategic leader must possess business acumen and drive. Whether in the for-profit or non-profit world, leaders must understand principles of cost control, revenue generation, stewardship of capital and risk mitigation.

A Perspective on Sociological-Economic Training and Education; or Success Has No Prescription

A-tablet-on-a-yellow-background
While one boy is offered the benefits of a good education and a sheltered home life…he learns little of real life except through others, while his brother learns life the hard way–through experience.

Life, choices, opportunity, and success. It all affects our work life to be. The choices we are able to make in terms of education and training, as well as our personal and professional development make us who we are. Some of us are workers, trainees, students, teachers, trainees, managers, leaders, but how did we all get there and how do we manage our future. That is the crux of the issue I want to discuss.

This is a follow-up to my previous article on Hybrid Education. Even though my focus is from a training perspective, I consider myself an educator and trainer as well as a communicator. I just reviewed a play by Willy Russell called Blood Brothers. It was a good play–an unusual musical actually that talks about what happens when twin boys are separated at birth and go on to live very different but supposedly separate lives.

“One is given away and one is kept,” in more ways than one. The play is also about class struggle or put another way obstructing the class system. One boy is offered the benefits of a good education and a sheltered home life. While he has the benefits of such, he learns little of real life except through others, while his brother learns life the hard way–through experience. Blood can’t overcome the differences, and the situation for the brothers who do meet unaware they are related and become friends–blood brothers at age seven–ends in tragedy at 25.

Enough theatre. It is all about nurture versus nature. Or is it? At one time, just because you were of noble birth, you would automatically be considered a success in life; the world would fall at your feet. Today that is not the case, but close.

My life, while not as dramatic as the lives represented in the play, affected how I became what I am. It could have gone another way, but I was lucky. Many of the friends I grew up with never went to college or never finished; their lives are different but not necessarily better or worse. I learned that being common only depends on my definition of it and how I feel about it–whether I regard it at all. Perhaps that’s very American, but as everyone says at one time or another: “if I only knew what I know now.” Today we are older and wiser, hopefully.

I’m going to tell a story–a short one I hope–to give some perspective to my own situation. I never went to Yale or Harvard, or Wharton, or the United States Military Academy (as a student), or even attended a private school for college prep. My parents had no money and plenty of dysfunctional issues. We all have issues, but that’s life. You can’t help who your parents are, and I am not ashamed. We may not have made much money, but they made me. I survived and learned, and I will continue learning.

Are you still with me? What does this have to do with training? A lot on the audience analysis side and a little on a very basic scale of what you need to do the job: the ABCs, Six Things You Need to Know, Tips, Tips, Tips, etc.

The hard way – Jack Shaw at the U.S. Air Force Academy, without a guiding hand.

Education is a wonderful thing, but it all comes with catches–all of it. I was a poor kid with a lot of insecurity. I had no confidence to make it on my own anywhere. I hadn’t been anywhere. I had no support system. My life was based on what I knew at the time and only what I knew. I got lucky in high school. Grades were okay–not great; I didn’t care. Why should I? That’s what life as I knew it taught me. Later, I would discover I needed it, but four years after my enlistment in the Marines–my security blanket.

Cost is a factor for most of us. Economic social disadvantages or advantages can determine where we are able to go to school and when. In fact, I was lucky to go to college at all.

I happened to like acting and won the Best Supporting Actor award in high school, which led to a scholarship/fee waiver at the local four-year state institution wanting to develop a theatre department. It was timing. I wasn’t ready. I didn’t want to be an actor. I didn’t know anything about going to college. I had had no opportunity to learn and no reasonable chance to have the family support to go; I lied about my age and worked through high school. It was all on me to survive. I was in no position to take risks. I took a few classes and found the courses relatively easy, but I quit and joined the Marines. Four years later, after taking the College-Level Equivalency Program or CLEP test and discovering I had learned some things growing up after all, I went back to school thirty semester credits ahead with a definite exuberance for education and made straight “A”s. If I had only known the advantages I missed, had I known about student loans, and had someplace to turn for support, I “coulda been a contender.”

I was good enough as a psychology graduate student to receive a Fullbright Scholarship to the University of Sidney, but I was too afraid of survival in a totally foreign environment to accept it. Sure, people tell me now that was my ticket, but then? Instead I went back to a Midwestern university where I felt secure, missing out on all the opportunities of later success, just based on the fact I finished my education via the Fullbright. Earlier, unknown to me, the English department had put my name in to Iowa State where they have a famous writing program for a scholarship, which I was awarded, as well as a teaching assistant position. I didn’t take it–perhaps ironically because I was planning on graduate school in bio-psychology. After graduating with a Bachelors and taking graduate courses in psychology at a local university, I went into the Air Force for the security–this time at least going to officer training school.

That’s not the end of the irony. Because I was educated at a large Midwestern University and had enough undergraduate hours in English, I was offered an opportunity to teach at the United States Air Force Academy, and the great thing for me: the Air Force would pay for my graduate education to do it. It was an opportunity I could afford to take. I had the security of the military–books and tuition paid for and I was paid to go to school. I chose the University of Missouri–if anyone cares–so I could visit my daughter who lived in the area, but personal issues made that a problem. It was close to home and secure even though I had the security of the military service. Still, it was a good school. According to the Air Force, I could have chosen any school where I could gain entrance, including Ivy League schools if I had wanted to.

We all know about the publish or perish policy at most big or prestigious universities. Got to keep the alumni dollars rolling in. At regular institutions, there is an expectancy of behavior for student and faculty alike. I didn’t grow up knowing any of this. I didn’t know some professors were more equal than others. I had assumed our job was to teach, and at the Air Force Academy we sometimes train. It is perhaps ironic that I was the cadre commander for the Summer Survival Camp since I was learning about survival everyday. It seems I was late for everything. Late for education. Late to develop socially. I could date during high school–not real dates. I could get girls, but couldn’t keep relationships. I didn’t know how to behave until I saw others do it right. This happens in Blood Brothers, too. The point is that it is important to know how to talk to people for them to understand you and for you to understand them. It takes time. Now, I am a consummate observer of behavior. I also have a graduate degree in psychology and a dual interdisciplinary degree in performance criticism . It works–especially in training and communication. Sending and receiving information and interpreting it is learned.

This is not to dig at the fine service institution or any of them. All schools have a structure not unlike any organization. Education prestige focuses more on the past than the future. Professors and instructors are not promoted on merit unless merit is publishing a paper that gives the institution a boost. It is not always the best leader or teacher who runs a department, but the one with the best credentials and tenure. All based on the past.

The lesson here is not to focus on the past; it’s not efficient. Although a case could be made for competence due to the quality of education attained a the prestigious institution, but that could be argued based on the results demonstrated by students at the end of the education or training program.

Sometimes, it is a bit ridiculous. Rules make it difficult, but humans pull through anyway. At the USAF Academy, I was forced to make sure my students followed the bell curve, regardless of the fact that most of my students came from the top 5 percent of their high school classes. It was presumed the bell curve was to be expected, but teachers made the most of it by modifying the bell to suit in most cases I hope. Most teachers gave the bulk of the students a “C” range, a few in “B” range, and very few “A”s. Too many would be noticed. The students earned their grades–although some were quite a bit taken aback by their loss of academic prowess since high school. Some even flunked out, more because of attitude than anything. Students who did well, did well in the Air Force or found themselves in exclusive graduate programs. I found it interesting that in spite of science, teachers found a way to look at individuals and adapt. You just didn’t talk about it officially, or you could lose your job.

Working at a proprietary school later, I was pressured to give undeserved grades, which I wouldn’t do–but I did work harder and do extra work with these students to make it happen. Student financing rather than alumni was a motivator. Management didn’t pay me any more, but the students were served. I’d do it again because the cause was worthy. I did hate that the school was unaccredited and I had several students capable of real “university” work. All along I found I was learning character–especially as I watched these students struggle to get ahead of socio- economic barriers they faced that I had, too. I realized how lucky I was, and thus the experience became a character builder for me.

Life comes in many packages and all influence who we become. For some of us, the struggle for success takes longer because we have more learn the hard way. But as in Blood Brothers, the play, one brother becomes a “waste” on the street so hard is his struggle–most based on ignorance, while the other steeped in quality of life becomes an innocent in the ways of the world. Both needed to be taught but circumstances of class and social economics prevented it. Is it any different today as you look at members of your audience. They come from all over. They are are at different places in learning about life, their opportunities, their futures. Don’t put them down. Raise their hopes and provide them the tools to get to the next level. Everyone it seems needs help and guidance. Early guidance is best. The right kind, of course, but sometimes it isn’t readily available.

The next time as a trainer you look at your audience and do the appropriate analysis to know them, know also that this is why socio-economic characteristics are part of the program. It means more than the obvious lack of money and living in the wrong neighborhood. What if you were pampered all your life and were ignorant of reality? We learn from life, the world and institutions. Wouldn’t it be nice if we all agreed to help each other? Reality can be as selfish as individuals. Only individuals know better.

For more resources about training, see the Training library.

My opinion is my opinion. I hope I haven’t offended anyone. My website is now http://actingsmarts-jackshaw.com. My focus is training and communication. I coach and train. For a look at the human side of training from my Cave Man perspective, please check out my book, The Cave Man Guide to Training and Development.

It’s Not My Job

A-woman-interviewed-by-a-panel-in-an-office-

In an previous post, I discussed the many different views of HR’s number one priority. Despite the view from which you see HR, most would agree that HR has a responsibility for talent. From talent acquisition to development and retention, HR has responsibilities. However, this very concept that HR owns talent can be a source of frustration for many. For the HR professional charged with the responsibility of talent, it can be frustrating when managers fail with their talent. For the managers who believe HR owns talent, it can be frustrating when HR can’t fix their problems. And what about the employee? What about the talent caught in the middle feeling like their manager isn’t leading them to success and HR doesn’t care?

 

Unfortunately, this seems to be a common reality for many in organizations. So who’s problem is it anyway? In a recent article published in Compensation and Benefits Review, Howard Rishner discusses who owns performance management. According to Rishner, management owns it.

 

The reality is that performance management is not an HR problem; it is a management problem. Performance management is or should be a day-to-day responsibility of managers and supervisors. HR can provide the forms, send reminders and provide training and advice, but the HR community should not assume responsibility for what should be an important aspect of each manager’s job.

I agree management does own the day to day execution and the impact of a positive leader is clearly evident in performance when compared to one that negatively impacts the team. But that doesn’t mean that HR doesn’t have to own talent as well. HR can’t get a pass and keep placing blame on the managers. This is where HR can have a strong business impact. If you are already saying that no one will listen, then find a way to communicate your position in a way the C Suite will understand. Try a comparison analysis of top managers against poor performing managers. My guess, is that you will find that the top performers are good coaches and the poor performers aren’t. Next step, build your case based on facts and get busy supporting those good coaches.

For more resources, See the Human Resources library.

Sheri Mazurek is a training and human resource professional with over 16 years of management experience, and is skilled in all areas of employee management and human resource functions, with a specialty in learning and development. She is available to help you with your Human Resources and Training needs on a contract basis. For more information send an email to smazurek0615@gmail.com or visit www.sherimazurek.com. Follow me on twitter @Sherimaz.

Flash Mobs

A-mob-protesting-outside

A new type of crisis

Flash mobs have recently gained national attention, not for the wacky dance craze that’s been spotlighted in commercials and movies, but for groups that are coming together to cause violence or disrupt services. Services like Twitter and Blackberry messenger have evolved to act as crisis management tools in times of danger and disaster, but that very same functionality is now being used to organize some bad stuff.

While officials are looking at solutions, including the shutdown of various services, the reality is that these types of “flash” events will still have a presence, so what can you do? A recent Dix & Eaton blog post shared some advice:

  • Create and communicate a “flash mob” policy. Define what is acceptable vs. unacceptable behavior regarding crowds and how participants will be handled if a situation is perceived as an imminent threat. Consider posting this “flash mob” policy to preclude events before they occur.
  • Partner with authorities. Decide when and how to act in alignment with applicable laws of the municipality and/or policies of the location to disperse a violent flash mob.
  • Monitor social networks. Dedicate resources to stay ahead of online flash mob organization efforts.
  • Create an “online neighborhood watch.” Engage in dialogue with customers/citizens, law enforcement agencies and city governments.

Much of this can be accomplished by expanding existing social media activities. For example, change keyword searches to include not only your business name and address, but that of others around your location. Join that “neighborhood watch” by hooking up with neighbors and local services via Facebook, LinkedIn, and a few old fashioned phone calls.

As with all crisis management, the effort you put out beforehand is nothing compared to the potential cost of facing a crisis unprepared.

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For more resources, see the Free Management Library topic: Crisis Management
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[Jonathan Bernstein is president of Bernstein Crisis Management, Inc. , an international crisis management consultancy, and author of Keeping the Wolves at Bay – Media Training.]

Private, and Corporate, and Family Foundations! Oh, My!

A corporate foundation office space

If you’ve started down the yellow brick road to foundation funding, then get set to meet some different characters (foundations) along the way – specifically: Private, Corporate, Family, and Community Foundations.

Much of the information below comes from the wizards at the MIT Office of Foundation relations; I’ve added the bulleted items in italics. You can download the MIT summary at MIT Resources

Private Foundation
• Nongovernmental, non-profit, self-governed organization
• Funds (usually from a single source, such as one individual, family, or corporation) and programs managed by its own trustees or directors
• Often is a large, complex, professionally managed organization
• Must “pay out” approximately 5% of the market value of its assets each year
• Must pay a yearly 1-2% excise tax on its net investment income
Usually have formal grant application and reporting procedures

Corporate Foundation
• Assets are derived primarily from contributions of a for-profit business
• Funding comes from an initial endowment and/or periodic contributions
• May maintain ties to the parent company but is an independent entity
• Abides by same rules and regulations governing private foundations
Often have formal grant application and reporting procedures

Family Foundation
• Technically, not a legal term; refers to any independent private foundation whose funds are managed or strongly influenced by members of the donor’s family
• Family members often serve as officers or board members
• Family members often have a significant role in grantmaking decisions
• Comprise ~40-45% of all private and community foundations
• Most are small, informal organizations
Usually do NOT have formal grant application and reporting procedures

Community Foundation
• Serves a specific geographic community or region (e.g., The Boston Foundation)
• Usually focuses mainly, if not exclusively, on local needs
• Usually a “public charity” (raises a significant portion of its funds from the public each year), not a “private foundation”
• Funds usually derived from many donors but managed in a single endowment
• Income from the endowment is used to make grants
• Make grants from donor-advised funds that reflect the donors’ interests
• May make grants from discretionary funds to support key regional initiatives

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Lynn deLearie, owner of Lynn deLearie Consulting, LLC, helps nonprofit organizations develop, enhance and expand grant programs, and helps them secure funding from foundations and corporations. She can be contacted at lynn.delearie@gmail.com..

Copyright Compliance

A note saying copyright claim on a vintage type writer

Are You Engaging in Copyright Violations?

Since all of us are now publishers online, it’s extremely important to be aware of, and abide by, U.S. Copyright Law.

Technical Aspects of Copyright Law

According to our often-qouted source Wikipedia, ” Today copyright laws are partially standardized through international and regional agreements such as the Berne Convention and the WIPO Copyright Treaty. Although there are consistencies among nations’ copyright laws, each jurisdiction has separate and distinct laws and regulations covering copyright. National copyright laws on licensing, transfer and assignment of copyright still vary greatly between countries and copyrighted works are licensed on a territorial basis.”

Laymen’s Language

What you need to know as a Marketer is this:

  • Works by a creator are protected from others’ use for a certain period of time.
  • Works are not just limited to text, but include photos and other images, video, maps, sound recordings, computer programs, and many other types.
  • Most works do not need to be registered to be under copyright protection. Hence, even if you don’t see the familiar symbol (c) , the work may likely be protected.
  • After a certain period of time, the copyright protection will end, and the work will “enter the public domain”.

Exceptions to Copyright Protection

Some uses may be covered under limitations and exceptions to copyright, such as fair use. As such, they do not require permission from the copyright owner to use the work.

But be careful. This is tricky stuff. I highly recommend that you consult a copyright attorney before you use any material that is even remotely possibly a copyright protected work.

Copyright owners can license or permanently transfer or assign their exclusive rights to others. Usually, the owners charge a licensing fee, which is never predictable and always at the sole discretion of the owner.

Copyright Infringement

“Copyright infringement, or copyright violation, is the unauthorized use of works covered by copyright law, in a way that violates one of the copyright owner’s exclusive rights, such as the right to reproduce or perform the copyrighted work, or to make derivative works.” (Wikipedia) Infringement is a serious legal violation, with serious consequences. Just DON’T do it!

Have you encountered instances of copyright infringement, or piracy?

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For more resources, see our Library topics Marketing and Social Networking.

.. _____ ..

ABOUT Lisa M. Chapman:

Ms. Chapman’s new book has a name change! The Net-Powered Entrepreneur – A Step-by-Step Guide will be available very soon. With offices in Nashville Tennessee, but working virtually with international clients, Lisa M. Chapman serves her clients as a business and marketing coach, business planning consultant and social media consultant. As a Founder of iBrand Masters, a social media consulting firm, Lisa Chapman helps clients to establish and enhance their online brand, attract their target market, engage them in meaningful social media conversations, and convert online traffic into revenues. Email: Lisa @ LisaChapman.com

FEMA and Social Media vs. Irene

social-media-crisis-management-connection-concept

Crisis management via social media

Both before and during Hurricane Irene, the Federal Emergency Management Agency (FEMA) set an example of how to effectively use social media to disperse information in a crisis situation. Continuity Central examined its methods in a case study and provided several examples to boot:

To augment traditional communications methods FEMA emailed all its emergency planning partners with the following message, which made it very easy for partners to utilize their own social networks to disseminate urgent information:

Dear Partner,

As Hurricane Irene threatens much of the East Coast, we are seeking your assistance to cross-promote various preparedness resources on your websites and in social media.

FEMA offers hurricane preparedness information here:
http://www.ready.gov/america/beinformed/hurricanes.html

In addition, please follow / amplify
the @fema, @CraigatFEMA, @readydotgov, @DHSJournal, and any state/local emergency management agencies that are posting updates. We’ve also created a list of Twitter accounts posting updates, so feel free to promote that as well: http://twitter.com/fema/irene.

Key messages/potential social media posts for Saturday August 27th:

 

Aug 27: #Irene may cause flooding or flash flooding – avoid flooded areas & roads. Turn around, don’t drown. cc: @fema

 

If you may be affected by #Irene, follow the direction of local officials & avoid flooded areas. Safety tips on your phone: http://m.fema.gov

 

Aug 27: For severe weather watches/warnings in your area
http://www.weather.gov or on your phone at http://mobile.weather.gov#Irene

 

Receive text msg updates f/ @Twitter accounts posting #Irene updates.
Text follow + their acct name to 40404 (@Twitter’s number)

 

Aug 27: Bookmark useful mobile sites- #hurricane safety tips
http://m.fema.gov
. Your local forecast http://mobile.weather.gov#Irene

The good thing about social media is that simply being a useful resource makes your page or feed a popular place to visit and recommend by word of mouth – both virtual and real-world.

Directing partners in how to assist and actively disseminating useful information to the public made FEMA a leader in the face of an oncoming crisis, which made it all the easier for the organization to get its message across.

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For more resources, see the Free Management Library topic: Crisis Management
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[Jonathan Bernstein is president of Bernstein Crisis Management, Inc. , an international crisis management consultancy, and author of Keeping the Wolves at Bay – Media Training.]

Contents of a User Guide

A lady's hand on a user guide

Creating easy to read guides for users is essential for all products to succeed. With any new product, some users are reluctant to change, but if the Technical Writer can provide an easy to read, friendly, and understandable user or training guide, less resistance would be encountered. The user cannot be expected to instinctively know how to operate and use a new product. Even if the product is an updated revised version of an application, the user still needs to know what is new and why it was revised when the existing version seemed fine and workable for them.

Before beginning to write the guide, communicate with and get to know what the users current knowledge is and how they prefer to have documents presented. This way you will know whether or not to use more visuals, charts, figures, etc. The Technical Writer needs to know how the audience learns best.

After meeting with the users and learning and understanding the functionality of the, e.g., application, the Technical Writer can now begin to write the User Guide. If the User Guide is about how to run an application, include:

  • Table of Contents
  • Information on the product; include a bit of history
  • How to operate, install, log-on, use the program
  • What prompts to expect, information required, error messages
  • Getting help with an FAQ section if applicable
  • Trouble-shooting section
  • Glossary
  • Appendix with samples if needed
  • Feedback section

If it is a revamped application, with a new interface, menu, etc, then in addition to the above, include:

  • Pictures of the old version versus the new so that a comparison is easily visible
  • Information on new processes, i.e., how to add/remove data to/from the forms or how to reset headings for a report, or how to use the new print or search procedures
  • Symbols or other markers denoting new items with details

To make the User Guide more appealing and to emphasize details, include visuals such as, graphics, process flow diagrams, charts, screen shots, or images. Also, use storyboard or animation tools to aid in displaying the flow of the application or the steps leading to its functionality. If it is a complicated application or a new process, consider creating a video or presenting an instructor-led class to illustrate and provide information. Sometimes a short one sheet reference guide is all that is needed.

Note: Sometimes there is a cross-over between User guides and Training Manuals. But there is a difference between them. A Training Manual is usually provided during instructor-led classes, where the instructor can demonstrate, e.g., certain tasks. The student can then use the manual to reinforce what was taught by working through a set of exercises. Solutions would be provided as well as explanations. A quiz would also be presented at the end of each chapter/section along with explanations to help guide the student during the learning process. But no matter which one is written, the content would also include items similar to the standard User Guide discussed here.

More information on Ready Reference Sheets will be described in the next post. If you have any questions, or feel I’ve left out information or wish more information on an item, please leave a comment.

Are Hybrid (Online/Classroom) Programs the Answer?

Group-of-students-in-a-classroom
The value of face-to-face education or training is a given, but good things are coming from hybrid online programs.

Most educators and trainers alike see the advantages of face-to-face education and training over online programs. The value of face-to-face education or training may be a given, but good things are coming, believe it or not, from hybrid or condensed programs. It seems logical for several reasons. I may be going off topic here venturing into the world of education; however, that wouldn’t be unheard of and there is precedent and application to training today.

Like most everyone in academia or in training and development, I used to believe there are far more disadvantages to online programs than face-to-face education, coaching or training in a classroom. In all fairness, the online trainers may want to comment on this post and I would appreciate any stats you have the would prove me wrong in my assessment of face-to-face learning, or show the increasing numbers of online participants.

Like it or not, online is here to stay. It’s reputation, deserved or not at this point, was ruined for a time, and today is at least hampered by the mere existence of the diploma mills. Ironically, there is probably no connection at all, but the mere fact a school didn’t have a physical campus made it suspect. I can only assume there are more diploma mills than there used to be because of the Internet; however, there are plenty of good online programs out there, if that is what you need. And, many hybrid programs these days are coming from traditional universities seeing the advantage of hybrid education as well as making up the losses by a downturn in student enrollments–therefore tuition payments, as well as corporate universities and universities that specialize in these kinds of programs.

Online education is here to stay.

It is argued that online programs lack discipline and allow the student too much freedom in “attending” to study. Let’s not talk about “party schools” or “frat parties” or the fact some students just don’t have to study as hard as others–period. Some online schools are credible in that they do demand the students make real attempts at learning. There’s constant evaluation. Remember classes that had a mid-term and a final, or just a paper at the end to prove you learned what you were supposed to? Those kinds of courses can be found at any major institution (at least in America).

While you shouldn’t expect to transfer credits automatically from an online or online hybrid program, the schools I’ve mentioned here are all accredited and credits should transfer. Check first, if that’s important to you. There may still be perceived disadvantages to online programs (as there are to all programs I should add), but some subjects lend themselves to that treatment better than others. Some educators will say the lack of a collegiate environment and personal contact is a distinct disadvantage. This may be true. Socialization, especially, among colleagues to be is important, but isn’t any education important on its own sake? I moved out of my college dorm because it was too social.

All things being equal, there are advantages and disadvantages to the traditional schools as well–some make sense and some don’t. So online education is not traditional; it doesn’t have some of the advantages or disadvantages of traditional education either. Just because a GED is not a high school diploma, it is better than no diploma at all.

Cost is a factor for most of us. Economic social disadvantages or advantages can determine where we are able to go to school and when. In fact, I was lucky to go to college at all.

I had the disadvantage of going to big Midwestern school, which is fine in the midwest for the most part; but I moved away. It’s all in your perspective, isn’t it? (It didn’t matter when I joined the Air Force.) Like other state schools, Mizzou tended to have strong alums that supported the local students, but their companies wouldn’t turn their nose up at an Ivy-leaguer. Ivy league and other prestigious institutions still get you in the door of the corporations that will ultimately pay the big bucks, get you noticed in applying for government and education jobs, and, if you are political, the appointment over someone from a lesser institution–all things being equal.

Economic social disadvantages or advantages can determine where we are able to go to school and when.

Ironically for me, because I went to a midwestern school, I met the USAF Academy‘s desire to have a diverse faculty. After the Air Force paid my way for a graduate education, I taught English, speech and theatre. There are advantages and disadvantages to attending and teaching there, too, but that’s for another article. Just to give you the flavor: PhD versus Masters, where you went to school (that Ivy League thing again), tenured or non-tenured, published or not, and a few you don’t see at other institutions: Regular or Reserve Commission, Academy grad or not, pilot or not. That’s just from an instructor perspective. There seems no escaping it.

Sometimes we have no choice. The money or family support isn’t there. We have to work and find a way. Online programs are what they are. As with anything, do your best and hope for the best. But if you have an opportunity to take classes (even night classes at an institution of some note) will give you an advantage in the end.

It is argued that online programs lack discipline and allow the student too much freedom in “attending” to study.

All this probably makes you think I’m going to unload on online programs like Capella University, but I’m not. I still believe (and there is evidence) that face-to-face works best. Hybrid programs like at DeVry University, Phoenix University, and even well-known major universities like the University of Houston make the most of technology and the student population that needs the flexibility the programs offer. I was hired to teach a hybrid course in public speaking. I can tell you that my interview teaching a hybrid online class was more rigorous than others. I had to be technologically and subject-matter proficient. Fortunately I host and write a blog on training and development as well as other blogs on literary and theatrical criticism. That meant I could talk to students online in a natural way.

Online schools simply are not regarded well unless you already have a job and the advanced degree can fill the square employers need to promote you. Don’t assume it’s a panacea or a guarantee of success. I helped my admin assistant who wanted to be promoted after she got her bachelors degree part-time, and she took another government job–a GS-5/7/9 management track position unlike an administrative track (she was on the same grade sequence) one that she already had–and lasted a week. I don’t think it was the fact that she had a degree that she had earned a “non-traditional” way, but that she felt it entitled her. She no longer wanted to be an admin assistant once she had the degree, but she wasn’t ready for the new job either just because she had it.

Do I trust an MBA from Wharton over an MBA from Phoenix University (online)? Maybe.

However, in this economy, hybrid classes are getting more popular, and I hope gaining more acceptance. At least here you have the benefit of in-class work to do those face-to-face things important in teaching. Also, the technology-based trends are taking hold in all schools, elementary to university, and so the stigma is not so great. I should point out that not all online programs that have a classroom period at the beginning and end of the term can rightly be called a true hybrid online program. They start with people and face-to-face and end that way, but along the way, there is still the notion that face-to-face learning is best, and I think it better when it is repeated more than twice.

As for online schools that offer graduate programs being more acceptable, that is entirely possible. But I think among those who really care, where it matters most–in academia, in science, in the arts it’s laughable to them. It looks nice on letterhead and may bring a few customers in like many letters following a name. CPA, CSA, LLC, ESQ are a few letters that come to mind as well as letters signifying certification based on having attended a training course touted as professional. Mine would be: MA, MA, MSP… Really? But we do it.

It’s all out there as a means of establishing credibility. Do I trust an MBA from Wharton over an MBA from Phoenix University (online)? Maybe. An online PhD versus one from any accredited State University or a more prestigious higher learning institution? I would accept it because it shows tremendous work regardless; however, that doesn’t mean the others are more widely accepted at first glance. If you have an online graduate degree, I have to look to see if I recognize the name. If I don’t, I have to look it up. If I have to look it up when I have candidates for a position with ones I don’t have to look up… I think you get the gist.

A final word. Although we have different definitions for training and education, there are some gray areas, areas that overlap, areas that give rise to new techniques and learning. How we learn, we took from education…or did we? What we do know is that it is evolving process. As I always say, my ideas are my own with the help of mental stimulation offered by others. Check out my website for more of What I Say. I know I’m not always right, but I try to be honest and fair. Feel free to comment, either here or on my site. Happy training (and educating). For a look at the human side of training from my Cave Man perspective, please check out my book, The Cave Man Guide to Training and Development.

For more resources about training, see the Training library.

Rain and Water- Purifying and Cleansing

Rain-drops-falling-on-a-poo

Many people in the eastern half of the US are cleaning up debris in the aftermath of Hurricane Irene and the Gulf storm impact from Lee. Several thoughts crossed my mind about the symbolic nature of the rain and storms this past week. In various Earth-based faith traditions water symbolizes cleansing, emotions, purifying.

Emotions– What emotions need to be expressed or balanced?

Cleansing, purifying and rebuilding seems appropriate this week. As we approach the 10th anniversary of Sept. 11th many are preparing memorials or tributes. I don’t think it’s a coincidence that we are getting heavy rains as we approach this anniversary. People around the globe were impacted by this attack and we need to individually and collectively process the emotions that go along with it. This week is not only a time of reflection but also an opportunity to move through any emotions that linger.

You may be feeling frustration, anger or grief as the anniversary approaches. Regardless of your political persuasion, you probably have some emotional response to that day and the course of history since then. Take some time to get in touch with any emotions you want to acknowledge and shift.

Think about about how you can release and move through those emotions so that you are more balanced and whole. What needs to surface or heal so that you move through your emotions connected to the Sept. 11th event? Honor whatever comes up for you; it’s part of your spiritual growth and unfolding. Pay attention to your emotions and energy as you move through this week and next.

Purification and Cleansing – What needs to be cleansed and remade whole?

Many sacred traditions use water in rituals- baptism, blessings, ceremonial purifying, anointing etc. Once your emotions are honored and released it’s important to individually and collectively purify your space to reclaim it as holy ground- at work, home, community. Examine those aspects of your life and work that need purifying and cleansing.

I spent my Labor Day weekend cleaning out my office, clearing out files, and painting. It was work that I had been thinking of doing for months and finally got to it. Only now as I write this blog and reflect on this week, I see this project was my way of purifying that space. Now I can bring new energy into my office- to be more productive and peaceful.

Look around your office or home and see what needs to be purified. If you don’t have the time to completely clean the space, at least use a spray bottle and spritz the area with a nice smelling aroma. That will help you clear the air and purify the space. You can say a blessing or set an intention for what new energy you want to bring into that space once it’s purified.

Spend some time this week focusing on what needs to be purified and balanced in your life and work. Find some way to use water symbolically or physically to cleanse that space. As you do this purifying ritual, release any emotions that no longer serve you. Acknowledge emotions you are ready to heal and release so you can bring in energy of greater balance, harmony and wholeness.

May you create a purified and holy week.

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For more resources, see our Library topic Spirituality in the Workplace.

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Linda is an author, speaker, coach, and consultant. Go to her website www.lindajferguson.com to read more about her work, view video clips of her talks, and find out more about her book “Path for Greatness: Spirituality at Work” The paperback version is available on Amazon. Also available for download from her website is the pdf version of Path for Greatness.