Crisis Management Fail: School’s Outrageous “Black History” Event

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Taking a minute to think about potential negative perceptions is a must when making any decision

In a crisis that falls decisively under the “what the #$%& were they thinking?” category, a student committee at Northern California’s Carondelet High School for Girls decided that the best way to celebrate Black History Month was with a lunchtime feast of fried chicken, cornbread and watermelon.

Although the lunch was conceived by students, clearly the school’s administration gave the green light to this celebration, and apparently none of the adults involved stopped to consider that their decision might be just a *wee* bit controversial. Scary, huh?

How would the school respond to the quite-understandable outrage this provoked from students and parents? NBC Bay Area’s Cheryl Hurd reports:

The principal and dean of the school refused to talk to NBC Bay Area on Wednesday, but school officials held an assembly on campus to discuss the issue and sent an apology letter to parents.

“I’d like to apologize for the announcement and any hurt this caused students, parents or community members,” Principal Nancy Libby said in the letter. “Please know that at no time at Carondelet do we wish to perpetrate racial stereotypes.”

As you might expect, the entire menu has been scrapped, and we’d bet everyone at Carondelet will be a bit more careful about the choices they make for school events in the future. While one mistake of this type will probably blow over relatively quickly, making another won’t be so easily forgiven.

It doesn’t take a crisis management master to spot simple, easily-avoidable problems like this one. Nourish a culture where people feel free to speak up about their concerns, and for the love of everything just stop and think, “how could this create a problem?” for a minute before you make any type of decision!

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For more resources, see the Free Management Library topic: Crisis Management
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[Erik Bernstein is Social Media Manager for Bernstein Crisis Management, Inc., an international crisis management consultancy, and also editor of its newsletter, Crisis Manager]

Tips On Reusing Content

Content is the king in a teal background

Is there such a thing as being able to minimize documentation? There is if you are creating reference sheets or so-called cheat sheets. These are quick reference guides. They are especially useful for referencing material such as scripts, codes, or shortcuts within science, games, writing, etc. They exist for any topic or any field. They will present basic or core information that is relevant to the user. See more about ready reference sheets at: https://staging.management.org/blogs/communications/2011/09/21/what-are-ready-reference-sheets/#sthash.HTLvhQVi.dpuf

Recently, however, I’ve noticed that when the topic of documentation minimization appears, it’s more about reusing documentation so that you end up writing only once. Here are some questions to ask yourself when deciding to reuse content or not.

  • Where and when is this piece of information repeated for your stakeholders? (Example: warning sections existing inside user manuals or on detachable user cards.)
  • Is this information required in a variety of documentation needed by your stakeholders? (Example: equipment requirements noted within functional, test, analytical, or release documents.)
  • What type of information is required by your stakeholders? (Example: detailed business process flows, general facts, quick notes, or illustrated graphics or video data, etc.)

Here are some ideas on how to maintain reused content.

  • Separate reusable content into categories. This will also make locating information more quickly. Create a directory or a chart for this listing.
  • List content locations. For content fitting into more than one category, list all locations so that updates will be made across the board.
  • Rename or create a new content category. For customized content changes, you may need to rename or create a new category. Keeping track of updates is very important. Therefore, make note of the date and time the change was made and make sure all related references are also updated.
  • Plan it out. You may plan out your content thinking that the content is valid and accurate, but at the same time, be mindful that last minute changes might occur. If changes have to be made, look at the directory or chart you made and make the change in all associated places.
  • Learn from your experiences. If you see a trend, create a style guide for the reuse of content. This will save you time and effort down the line when it comes to not only creating the content, but in also categorizing it.
  • Create your spreadsheet. Keep a spreadsheet of all your documents. Include a section for categories if needed, followed by a description of the content, location, the date of the last change, and by whom. It wouldn’t hurt to also add a comment field as well if extra information is needed especially if a particular request was made or if the content is reused in other places.

There are software applications available that can help you keep track of content, paragraph, by paragraph, segment by segment, etc. Explore and find which works best for you if the reuse of content becomes too challenging. But remember to always write for your target audience simply, clearly, accurately, and to the point.

Please leave a comment if you have other suggestions on reusing documentation.

 

The Social Media Bandwagon is a Crowded One!

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Refusing to acknowledge the power of social media is detrimental to your crisis management ability

Every year since social media first appeared on the scene, a few pundits come out to say that we’re about to see the end of it. We’ve been riding on the social media bandwagon for a long time now, and despite those doubters we see no signs of users slowing down.

You can find just about every aspect of both business and personal life being tied into social media, but if you’re still on the fence, maybe this infographic from Social Factor can help you see the truth:

Whether you like it or no, social media WILL impact your organization in a big way. Do your homework, know what you’re dealing with, then integrate that knowledge into both day to day operations and your crisis management planning. Believe us, it’s only going to continue to impact more and more areas of both business and daily life, so hop on board before you’re left in the dust.

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For more resources, see the Free Management Library topic: Crisis Management
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[Jonathan Bernstein is president of Bernstein Crisis Management, Inc., an international crisis management consultancy, author of Manager’s Guide to Crisis Management and Keeping the Wolves at Bay – Media Training. Erik Bernstein is Social Media Manager for the firm, and also editor of its newsletter, Crisis Manager]

1. Creating an Activities/Planning Calendar & 2. Evaluating a New Development Officer

Creating an Activities/Planning Calendar

#1
Tracking The Progress Of A Fundraising Program – Part II
Creation of an Activities Calendar

by Tony Poderis

As previously noted, the only way to assess the progress of any fundraising process is when that process (the plan) has every step and component listed on a timeline … one that was agreed to by everyone before starting the process.

What follows is a sample Calendar/Action Plan for the Implementations of one segment of an annual Major Gifts Fundraising effort.
Timeline
Whether for a new or ongoing fundraising program, the use of a Calendar & Action Plan works. No one should think to kick-off any fundraising effort until, and unless, they have the key tasks identified and the required completion dates agreed to.

Therefore, when you meet those dates, there’s no questions whether your program is on time; and, everyone (Board Members and CEOs) can see, from the very beginning, that the development team was working to a given and clear timeline with identifiable benchmarks.

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Have a question or comment about the above posting?
You can Ask Tony.
There is also a lot of good fundraising information on his website:
Raise-Funds.com
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Have you seen
The Fundraising Series of ebooks ??

They’re easy to read, to the point, and inexpensive ($1.99 – $4.99)
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#2
Cost-per-dollar Raised:
Evaluating The Performance of a New Development Officer

by Hank Lewis

A question was raised (in a listserve) about evaluating the performance of a development officer who was hired within the last year, and the easily-tossed-around phrase/concept, “Cost-per-Dollar Raised,” was suggested to be used to provide an answer.

If you do use that concept, then you must be sure to apply that calculation to each element of the income generating process – with the understanding that all of the elements that are part of the process involve different amounts of time, labor and funding.

Donor acquisition, the most expensive part of the “development” process, is a necessary investment. And that’s what it is, an investment. You often spend $1, $2 or $3 to obtain a new donor, a new constituent – that’s money spent to acquire a new donor, not to raise a dollar. To talk about cost-per-dollar-raised for donor acquisition is to not understand the process or its purpose.

Direct Mail fundraising, as distinguished from direct mail donor acquisition, is used to solicit lower-rated donors, and therefore has a different/higher “Cost” – anywhere between 20-50 cents-on-the-dollar, than does a Major Gifts program or a Capital Campaign … which focus on the large gifts – usually with a “Cost” of five-to-ten cents-on-the-dollar.

So, back to the original question: If a Board is attempting to evaluate the performance of a new development person and/or the programs s/he has initiated, there needs to be some time – likely a multi-year period – for the person to learn enough about the NPO, and for his/her programs – through the normal process – to begin to mature.

To expect instant results is delusional. And to judge a new development officer on the basis of performance without allowing him/her to learn what has to be learned, nor allowing him/her to emplace/test/revise/expand those programs/activities that will be most effective in raising the needed funds, does everyone a disservice.

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Have a comment or a question about starting,
evaluating or expanding your fundraising program?

AskHank
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Have you heard about
The Fundraising Series of ebooks.

They’re easy to read, to the point, and inexpensive ($1.99-$4.99)
Order Hank’s Book on Major Gifts Fundraising before February 14,
and get $1.00 off the sales price – use coupon code US84B
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If would like to comment/expand on either of the above pieces, or would just like to offer your thoughts on the subjects of this posting, we encourage you to “Leave a Reply” at the bottom of this page.

6 Things You’ll Hear in an Unprepared Meeting

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Ever been to a meeting that made you grimace with sympathy for the meeting leader, as you witnessed him/her struggling to facilitate the group? Why did that meeting facilitator struggle? Was it lack of preparation? Perhaps, a classic case of the “wing it” meeting?

Many times, we, as facilitators, are not prepared (or ill prepared) for meetings, and that leads to some horrific results – including those feelings you experienced while watching a fellow facilitator suffer through a meeting. What are some things you’ll hear in an unprepared meeting? Look out for these words. And, don’t let this happen to you.

  1. “I don’t know why we’re having this meeting.” This is something you, as the facilitator, should be able to answer. And, in fact, this is the very foundation of your meeting – the most critical thing you should state at the beginning of your meeting. At Leadership Strategies, we teach the Purpose of the meeting as the most important “P” in our “6 Ps of Preparation.” Otherwise, why would you have the meeting?
  2. “We’re running out of time, but I think that what we have is fine… Right?”What if that’s wrong? What if your meeting wasn’t really over until your group walked away with “x” (whatever “x” is)? When preparing for your meeting, you should always identify what your deliverable is – what the group should have in its hands when the meeting has finished. Is it an agreement on a new policy? A completed action plan? A final committee vote? Know what that “x” is, and if you don’t have it at the end of your meeting, get consensus from the group on what to do about it next (whether it’s schedule another meeting, etc.).
  3. “Was she supposed to be here?” Uh-oh. When you planned for that important group meeting, did you think about the stakeholders who needed to be involved – even those outside of your department? Part of your preparation should include this so that your group isn’t missing key faces in the room.
  4. “Oh, I didn’t think about that.” Surely, you’re not expected to be a mind-reader, but we do teach our facilitators that part of their role is to be clairvoyant. Facilitators take the time to see probable issues that lie ahead and may surface during facilitated sessions. How? By doing their homework, by interviewing key stakeholders/sponsors before a meeting, by asking about their perspectives – these are all essential in your preparation. Especially in strategy work or complex project meetings, a facilitator is always prepared.
  5. “I don’t have an agenda prepared for this.” Yikes. Without an agenda, how will your group stay focused? How will YOU stay focused? Many times the agenda also outlines your process and structure for facilitating the meeting. Without it, you have no navigation. And, furthermore, you don’t have your team’s buy-in to proceed with talking through the agenda that you might have prepared (in your head).
  6. “Did anyone remember to reserve a conference room or set up a conference call?” The logistics of the meeting are overlooked more times than you might think. Some individuals are so focused on merely getting the meeting date set on everyone’s calendar but forget to input details like: meeting place, if special building security access is needed, if someone in the group will need to call in, etc. As you prepare for your meeting, think about how your participants will be involved, where they should gather, what challenges might arise with the meeting place, etc. Isn’t it aggravating being delayed by fifteen minutes just because you scrambled putting together a conference dial-in or finding an empty conference room at the last minute?

If you find yourself hearing (or saying!) these expressions during your meeting, take some time to better prepare for your next meeting. Use this checklist, “Meeting Preparing and Agenda Setting,” for help. And, don’t forget that effective facilitation doesn’t end with good preparation – get trained on how to execute during your meetings too.

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Certified Master Facilitator Michael Wilkinson is the CEO and Managing Director of Leadership Strategies, Inc., The Facilitation Company and author of The Secrets of Facilitation 2nd Edition, The Secrets to Masterful Meetings, and The Executive Guide to Facilitating Strategy. Leadership Strategies is a global leader in facilitation services, providing companies with dynamic professional facilitators who lead executive teams and task forces in areas like strategic planning, issue resolution, process improvement and others. The company is also a leading provider of facilitation training in the United States, having trained over 18,000 individuals.

800-824-2850 | www.leadstrat.com

Cold-Weather Crisis Management for Super Bowl XLVIII

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Are organizers prepared to face potentially game-threatening conditions?

When it comes to big events here in the States, you really can’t top the Super Bowl. There will be nearly 100,000 physically attending in addition to the 100+ million watching from home.

Oh, and did we mention that this year it’s outdoors? In New Jersey. In February. For those that don’t know, that means it’s entirely possible that we could see a massive snowfall, or even a blizzard, hit on the day of the big game.

You’d better believe organizers are aware of this fact, but what are they doing about it?

To help cope with the cold weather, all fans in attendance will be handed a seat cushion, lip balm, ear muffs, hat, mittens, cup holder, scarf, tissues, a radio to listen to the game, six hand warmers and a quarterback-style hand muff. If you think about it, this is a great way to combine crisis management, marketing and PR. Sure fans SHOULD know to bring this gear, but considering the number of out-of-towners that will be in attendance, along with the amount of pre-game boozing that goes on, we’d bet these aids will end up saving the day for a good number of fans. On top of that, everyone loves to get event swag, and will almost certainly be telling pals and displaying their mementos for years to come.

How about the field itself though? Well, ever since the weather caught the media’s attention, organizers have been busy showing off their ice melting machines, salt dispensers and snow removers. As for surrounding areas, New Jersey officials are not messing around. There will be a veritable army of workers at the ready to operate some 2,400 utility trucks and snow melting machines, not to mention the 50,000+ tons of salt they’ve stockpiled.

If all of this STILL isn’t enough to let the game go on, the NFL has plans to play the game on a variety of upcoming days, and all staff and fans have been notified of the possibility.

When it comes to crisis management it pays to be thorough, and from the sounds of it the people behind Super Bowl XLVIII have taken care to put together a great defense.

Of course, we also have to hope they haven’t done anything to piss off NJ Governor Chris Christie….

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For more resources, see the Free Management Library topic: Crisis Management
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[Jonathan Bernstein is president of Bernstein Crisis Management, Inc., an international crisis management consultancy, author of Manager’s Guide to Crisis Management and Keeping the Wolves at Bay – Media Training. Erik Bernstein is Social Media Manager for the firm, and also editor of its newsletter, Crisis Manager]

How Good Are Your Management Skills? Part 2

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To be a great people manager, you must have an extensive set of skills – from planning and delegation to motivation and communication. for your long-term success, it’s wise to analyze your skills in all areas of management – and then challenge yourself to become better at managing and leading your team.

Did You Take the Management Skills Quiz in Part 1?

What was your score? What elements of management do you need to work on? Here are the eight essential skill areas where managers should focus their efforts plus resources to help you

1. Understanding Team Dynamics (Questions 5, 12)
Good management means understanding how teams operate. When forming teams, create a balance so there’s a diverse set of skills, personalities, and perspectives. Truly effective teams invite many viewpoints and use their differences to be creative and innovative. Read “Building Teamwork.

2. Selecting and Developing the Right People (Question 9)
Finding great new team members and developing the skills needed for your team’s success is another important part of a manager’s job. You can develop your staffing skills by checking out “What’s Your Hiring Batting Average?

3. Delegating Effectively (Questions 2, 14)
Having the right people with the right skills isn’t sufficient for a team’s success. Effective managers recognize that delegation – assigning work to the right people and clearly outlining expectations – teams can accomplish much more. Just because you’re responsible for the work, they should do it themselves to make sure it’s done right. Read “Delegate and Do It Right”.

4. Motivating People (Questions 10, 15)
It’s one thing to motivate yourself, but it’s quite another to motivate someone else. We’re all motivated by different things. Getting to know your team members on a personal level allows you to motivate your people better. See “One Size Doesn’t Fit All”.

5. Managing Performance (Questions 3, 6)
Sometimes, despite your best efforts, there are problems with individual performance. As a manager, you have to deal with these promptly. If you don’t provide feedback and coaching, you risk negative impacts on the rest of the team as well as your customers Read”Coaching vs. Criticism: What’s the Difference?”

6. Communicating (Question 7, 13)
Effective communication is critical to any position you hold, but as a manager, it’s especially important. You need to let your team know what’s happening and keep them informed as much as possible with team briefings and other ways to update. See how good communication works in “Leadership Lessons Riding Fire Engines”.

7. Planning, Problem Solving, Decision-Making (Questions 4, 8)
Many managers are very comfortable with planning, problem solving and decision making because they’re often skilled specialists who’ve been promoted. Now it’s important to transfer these skills to managing a team. Read “Are You On the Road to Abilene?”

8. Avoiding Common Managerial Mistakes (Questions 1,11)
A common one is thinking that you can rely on your technical skills alone rather than reaching out to others It’s important to communicate with your boss to keep her informed. If not you may have boss problems. Here’s how to avoid them.

Smart Moves Tip:

Whether you manage a department or a project team, it’s important to know how to get the work done right. When you’re asked to achieve something with the help of others, it’s complex – and you should spend much of your time managing relationships instead of doing the actual work. Delegating, motivating, communicating, and understanding team dynamics are some of the key skills needed.

Do you want to be a better manager?

How Good Are Your Management Skills? Part 1

a-manager-supervising-and-controlling-a-department

Are you getting the best out of your team?

To be a great people manager, you must have an extensive set of skills – from planning and delegation to motivation and communication. Because the skill set is so wide, it’s tempting to continue using the skills you’re already comfortable with. But, for your long-term success, it’s wise to analyze your skills in all areas of management – and then challenge yourself to become better at it.

Take This Quick Quiz

It will help you identify the aspects of management you’re good at and areas you need to improve. Decide, on a scale from 1 to 5, how well each of the 15 statements below best describes what you as a manager. Answer questions as you actually are (rather than how you think you should be or do).

(1) Not at All (2) Rarely (3) Sometimes (4) Often (5) Very Often

1. When I have a problem, I try to solve it myself before asking my boss what to do.
2. When I delegate work, I don’t always give it to the person who has the most time available.
3. I follow up with team members whenever I see that their behavior has a negative impact on customer service.
4. I make decisions following careful analysis, rather than relying on gut instinct.
5. I let my team members figure out for themselves how best to work together – teams are a work in progress!
6. I give ongoing feedback so people have a chance to correct their performance before taking disciplinary action.
7. I spend time talking with my team about what’s going well and what needs improving.
8. I fully understand how the processes in my department operate, and I’m working to eliminate bottlenecks.
9. When putting together a team, I consider the skills I need – and then I seek people who best fit my criteria. .
10. I try to motivate people individually rather than just the whole team.
11. When my team makes a significant mistake, I update my boss on what has happened and come with a solution.
12. When conflict occurs within a new team, I accept it as an inevitable as teams and teamwork develops.
13. I talk to team members about their individual goals, and I link these to the goals of the entire organization.
14. If you want a job done well, do it yourself may get work done faster but it may not always be the right thing to do.
15. I talk with team members as individuals to ensure that they’re know what they need to do to be productive.

Scoring:

46-75: You’re doing a great job managing your team.
Concentrate on improving your skills even further. Check the next post- part 2- to see what you can tweak to make this even better. What are some areas that you may need to improve?
31-45: You’re on your way to becoming a good manager.
You’re doing some things really well. Now it’s time to work on the skills that aren’t up to speed. Check the next post – part 2 – and figure out what you need to focus on to enhance your managerial skills.
15-30: Ouch. You got work to do.
If you want to be effective in a management role, you must learn how to organize and monitor your team’s work. It’s imperative you check the next post to develop specific skills that will increase your success.

Smart Moves Tip:

Effective management requires a wide range of skills, and each of these skills complements the others. Your goal should be to develop and maintain all of these skills, so that you can help your team accomplish its objectives efficiently and effectively. The follow-up post, part 2, gives a quick summary of the eight essential skill areas where managers should focus their efforts plus resources to help you.

Do you want to be a better manager?