As a professional speaker, effectively marketing yourself is undoubtedly critical to your success. In this post, we provide you with pointers, templates, media kits and images – all FREE for your unlimited use, to boost your success.
The Campaign (Annual, Endowment Or Capital) Is Over And The Goal Has Been Achieved — Life Is Good! Issue a press release and a final newsletter thanking campaign leadership, volunteers and the donors. Single out people who should be commended, and praise the campaign chair. Then, be sure to convene a meeting of the campaign …
28% of crises spread internationally within one hour Thanks to the Internet and digital communications, crises are no longer local events. Nearly two-third of crises cross international borders, and many become stories in a great number of countries. The below infographic, created by Freshfields Bruckhaus, chronicles a crisis’ journey across the globe, and the damage …
Never stop looking for ways to give this most valuable asset a boost One of our core beliefs at Bernstein Crisis Management is that reputation is your most valuable asset, and that statement has never been more true. A good reputation keeps business coming in, and helps existing customers to stick around. It protects against …
This simple step is well worth the effort involved We all exist in the midst of a flurry of communications, with texts, emails, and social media being processed and prepared by the dozens at the low end and up into the several hundred per day in many cases. In the constant press for moving ever-faster …
The following is a recently received email. My comments/responses are the indented paragraphs. We’re a relatively young 501c3, at about 5 years old, but have relied mostly on dues from members up to this point. Last year we participated in our state’s annual nonprofit day of giving. It is my observation that memberships/dues are not …
What was she thinking? Politicians have a long history of making idiotic remarks “behind closed doors”. The difference today is that everyone carries that teeny tiny recording device called a cell phone in their pocket, landing what would formerly be private remarks firmly in the public eye. Congresswoman Loretta Sanchez (D-Calif) had barely announced her …
Your organization is undergoing a significant change, and your team is worried. They want to know all the details about the change. Right now. Trouble is, all the details are not yet spelled out. Plus you have been asked to wait to talk about some aspects of the change until others have been notified. No …
How does the Technical Writer or Communicator document a network of machines that communicate with one another? Documenting even a small company’s network on how its machines communicate or transmit information or data can be a challenging task. This includes learning and describing how each piece of equipment operates. The Technical Writer has to know …
Clear communication is key for strong crisis management Checking for major hurdles to clear internal communications is part of our vulnerability audit process for good reason. If messaging is lost in the shuffle, if employees don’t feel they can pass on bad news, or if the right info isn’t getting to the right people in …
