That was the first part of a question … that continued to ask: “I believe the answer to be a hard drive at research of prospective large gift donors, cultivating these prospects and obtaining a commitment or large gift. Where do general corporate and community direct mail efforts come in? Are there specific procedures for …
“Well, I guess that’s about all I have.” “Well, I guess we are out of time.” “That’s about it.” How do you close your meetings and presentations? Hopefully not like these endings, which are common enough, but entirely ineffective. Closing your presentation can be challenging, especially if you have run out of time, taken a …
Governments have become more and more focused on the risks posed by opaque and confidential corporate structures. In particular the ability of a certain type of person to use such structures to hide the true ownership and origin of funds, thereby facilitating tax evasion and money laundering. Most bodies set up to tackle these issues …
Development Program Evaluation is not limited to comparing the dollars raised “this” year to previous years’ totals. It’s about being sure that each/every element of your “program” is performing as desired/required … to ensure adequate funding for your services, now and in the future. The performance of a Development Program is evaluated based on Donor …
September 16, 2015 – Monrovia, CA — Keeping the Wolves at Bay, the widely used media-training manual published by Jonathan Bernstein, president of Bernstein Crisis Management, Inc., is now being given away in its PDF format. Formerly $10, there will be no charge for the publication as long as demand exists. The hard copy version …
As previously noted, Donor Acquisition, requires an investment … often, a significant investment. But with many nonprofits finding finances a little tight, the question often is, “Where do we get the money?” I’ll start by examining the components of a donor acquisition mailing – the package: The carrier envelope, the letter, the return envelope and …
What is a business case? A business case is a document that describes the reason why something has to be done. It will describe the usefulness of the project and the consequences if the project is not approved. Because it is a document that defines the project and its purpose, it can almost be compared …
Even the savvy can be caught in media mistakes British Prime Minister David Cameron had an important media skill reminder recently – always assume microphones are on. The PM was miked but off-camera preparing for a speech he was about to deliver when he made cracked a joke, stating, “We just thought people in Yorkshire …
Social media trends are rather unpredictable, but using social media management tools can help you leverage these trends to build your business’ online presence and reputation. In this post we discuss key trends in social media and some tools that can make your social media marketing efforts more effective.
Patching a security risk and creating more in the process The major Uconnect hack that left 1.4 million Chrysler vehicles in danger was pursued vigorously by the National Highway Transportation Safety Administration, and to its credit the carmaker acted quickly. Problem is, taking action quickly isn’t always the best route if the crisis management measures …
