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[Infographic] Anatomy of a Corporate Apology

Avoiding mistakes and putting best practices to work Apologies are one of the oldest crisis management tools in the book. Although they’ve evolved to deal with a variety of situations, including those where you’re not actually at fault, the basics that make up an effective one remain largely the same. Making an interesting connection to …

Dealing with a Project Management Crisis

Tips for one niche that apply to all Although this infographic from Wrike is specifically aimed at project management crises, the advice within applies to just about any type of crisis you may encounter. The framework of planning carefully before, reacting rapidly during, having an actual wrap-up process, and communicating throughout are items any group …

A Capital Campaign Horror Story – Part Three

This is a three-part story of a small Historical Society that embarked upon a Capital Campaign at the urging of their current President and her husband, who donated $1M for a major project. The campaign was undertaken without a Planning Study; and, in their second year of fundraising only $156,000 has been raised… $100,000 of …

50 Tips and Tools for Effective Strategic Thinking

To engage in strategic thought, you must think and reflect on the big picture—on the diverse players and forces in your competitive environment. Anticipate the future. Use your right brain for intuition and wisdom, your left for planning. As Isaac Newton said “truth is the offspring of silence and meditation.” Here are 50 tips and …

Google Rules Online Communications

Must-know info about the search giant Unless you’re a statistical anomaly you’re using Google on a daily basis. Whether it’s your homepage, built into your browser, or powering on-site search, Google is everywhere. Alongside (and facilitated) by Google’s rise has been the increase in the impact of online search results. It’s inarguable that positive search …

A Capital Campaign Horror Story – Part Two

This is a three-part story of a small Historical Society that embarked upon a Capital Campaign at the urging of their current President and her husband, who donated $1M for a major project. The campaign was undertaken without a Planning Study; and, in their second year of fundraising only $156,000 has been raised… $100,000 of …

Communicating An Action Plan (Part Two)

As noted in the previous content (Part One), an Action Plan is extremely detailed. It has to communicate and justify its proposal, strategy, and design. We described the initial outline of an ‘Action Plan’, as having the following material: Acknowledgements – Listing the key players up front. Table of Contents – Denoting the breakdown and …

Hacky Hashtag Leads to Reputation Risk for IBM

Tech giant fails to predict a negative response Misguided attempts at creating viral social media campaigns are constantly leading to crisis, yet organizations of all kinds continue to utterly fail to predict potential negative reactions. Case in point, IBM ticked off a hefty number of Twitter users when it attempted to launch a campaign pushing …

Media Relations and PR

Media, PR, and our specialty of crisis management are inextricably intertwined. Knowing how to deal with and best approach the media, as well as understanding what they will think of your actions, is important to getting the message you want the public to see out there. A BusinessWired infographic made this point quite well, along …