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Development: A Skill, Not a Buzzword

A few years ago I asked: “Does your nonprofit have a Director of Development who Isn’t?” Since then, I’ve encountered organizations with “Philanthropy Coordinators,” “Fund Directors,” “Donor Managers,” and people with equally unimpressive titles – people who didn’t know the definition of “Development.” So many nonprofits are hiring people for all-or-part of their fundraising/development operations …

Infographic: Top Reputations in the Nation

Learning from those who are doin’ it right Figuring out how to do reputation management can be tricky. Fortunately, you don’t have to reinvent the wheel. There are plenty of positive examples of organizations doing good work both online and off, and all it takes is a bit of Googling to dig up best practices …

Checklist to Terminate a Consulting Project

If you and your client decide to terminate the project because it was satisfactorily completed, or for a technical reason, or because of a sudden interruption, then be sure to terminate it in a way that maintains a respectful relationship. Consider these guidelines. Produce a Final Project Report Both you and your client should complete …

Fundraising vs. Development: They’re Not The Same Thing

“Development” is, by definition, the process of creating and enhancing relationships with (potential) donors to ensure current and future funding; “Fundraising” is only about income generation. With “Development,” with the relationships you create, you take a major step toward ensuring future income; with “Fundraising,” income generation focuses on “now,” with no provision, no assurance, and …

Marketing, Donor Acquisition, Development

In the NP community, as elsewhere, it’s targeted marketing that is most effective. But you can’t target your market until they’ve been identified. Direct mail is, for many NPOs, an essential part of building a substantial base for the donor pyramid. But, unless you’re a huge organization with high visibility and a great level of …

[Infographic] Online Reputation Management Guidelines

Quick tips to help with ORM efforts Truly excelling at online reputation management requires a customized approach and effort over time. While you work towards that, you can get positioned for success by learning all you can. Studying best practices and how-to’s (provided you vet where they’re coming from…) will allow you to lay a …

Don’t Be Unkind to In-Kind Donations

An email read: “I own a catering company and we often donate goods and services to nonprofits in our community … to a generous degree. Frankly, we are discontinuing the practice, [as we’re] just tired of being treated like ‘second class’ donors.” Having heard that complaint many times before, I responded: I know exactly how …

Strategic Thinking in the Age of LinkedIn

LinkedIn founder and triple billionaire Reid Hoffman has two endearing mannerisms that reveal the way he sees–and reasons with–the strategic environment. First, he peppers his statements with the word so. Almost a verbal tic that would grate on a speaking coach like the overuse of the dreaded uh … but he uses it more like …

Avoid the Silicon Valley Syndrome!

Guest blog from my colleague, Adam Brock, Director of Social Enterprise at Joining Vision and Action (formerly JVA Consulting): How can a well-meaning startup avoid “Silicon Valley Syndrome” and actually use a social startup to create real value for society? Every era has an industry that epitomizes its values. At the turn of the 20th …