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Jonathan & Erik Bernstein

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Jonathan & Erik Bernstein’s posts

Crisis Management Lesson: You Are Always on Camera

Learning from the case of the delivery driver and the auto dealership These days, it’s…

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Unexpected Demand for Wired UK Giveaway Sparks Crisis

Predict the problems that come with your promos, or run afoul of your fans You…

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Branding Your Business to Boost Reputation

Learning the basics of a must for crisis management, and business in general, today One…

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Lance Armstrong’s Unbelievable Interview

“I’d probably do it again.” Lance Armstrong’s unabashed lying, and subsequent non-apology, marked his story…

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The Reputation Feedback Loop

Paying attention to reputation is key to prospering as a business today Taking care of…

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Building Your Online Reputation

Establishing yourself on the ‘net takes time, so get started today! Everyone wants a positive…

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Taking Care of Your Online Reputation

Getting serious about creating a name for yourself on the web Reputation is your most…

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Another Cyber-Threat Targets MS Office Users

As long as cyber attacks remain profitable, hackers will be in business We said 2014…

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Crisis Management Musts: Training Employees to be Cyber-Safe

Reduce the risk of employee error allowing hackers through your security with training and education…

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Hackers Wreak Havoc on German Steel Mill

Doing physical damage with virtual attacks Hackers aren’t only after corporate secrets, customer data, and…

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Knee-Jerk Crisis Management Hurts Black Milk Clothing

An example of a poorly handled social media crisis Shouting from your soapbox that offended…

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Backlash Over Facebook’s “Year in Review”

Social network taking heat after failing to consider not every memory of 2014 is a…

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Another Angle on the Sony Attack

Good crisis management means being aware of, and preparing for, the possible outcomes of your…

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car2go Apology Goes Above and Beyond

Genuine care delivers crisis management dividends We see a lot of apologies these days, but…

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Instagram’s 300 Million Users and Crisis Management

What are the implications for crisis management as the social networks beats out Twitter for…

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Customer Service, a Prime Crisis Management Concern

Remember, your CSR’s are some of your most valuable crisis management assets Providing great customer…

Organization Development