The Secret to Preparing for Virtual Meetings

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In today ’s business world many meetings take place virtually using a variety of media, including the Internet, videoconferencing, the telephone, and other technology vehicles that allow participants to be in different geographical areas. Although these virtual media can reduce the cost of meetings, they can also present significant challenges to the facilitator. For despite the geographical dispersion, the facilitator must still find a way to get the participants excited from the very beginning, keep everyone engaged and focused on the objective, gather and document the critical information, build consensus, manage dysfunction, keep the energy high, and close with a clear understanding of what was accomplished, the value of the accomplishment, and the steps to be taken once the meeting ends.

In my new book, The Secrets of Facilitation, 2nd Edition, I included an entire chapter on The Secrets to Facilitating Virtual Meetings. Here is one of the secrets from the book on preparing for the meeting.

Secret #63- The Secret to Preparing for a Virtual Meeting

In your preparation, select the appropriate technology and plan and prepare your facilitation methods so that everyone will be able to “see.”

Whenever possible with virtual meetings, consider using technology that will allow all participants to see the same information. In face-to-face meetings, flip charts serve as a major focusing tool; similarly, virtual meetings are far more productive when participants are seeing the meeting output created as the meeting is progressing. Having the meeting information visible can keep participants engaged, reduce off-topic conversations, minimize misunderstandings caused by people mishearing information, and provide a method for identifying and correcting when the facilitator has misunderstood a point that is made.

The number of tools available to assist facilitators with virtual meetings continues to grow. At the time of this publication, the more popular ones include WebEx, Live Meeting, Adobe Connect, GotoMeeting, Join.Me, Skype, Google Docs, Powernoodle, ThinkTank, TeamViewer, iLinc, and iMeet.

  • For basic desktop sharing functions that allow others to see your screen while the meeting is progressing, tools that are free or relatively inexpensive, such as GotoMeeting, Join.Me, Skype, and Goggle Docs, may be more than adequate.
  • When you need more robust capabilities, such as the ability to divide into breakout groups or have participants simultaneously record on a whiteboard, more powerful tools, such as WebEx, Live Meeting, or Adobe Connect, may be more appropriate.

Whatever tool you select, consider the following to help ensure that you are fully prepared with the tool. (These suggestions are adapted with permission from Challenges of Virtual and Blended Meetings, by Rachel Smith, director of digital facilitation services at the Grove Consultants International.)

  • Spend time practicing with the technology before the meeting. Be sure to load any files you will be showing and to run through all the tools and options you think you might use. Consider practicing using two computers, one showing what you will see and one showing what participants will see, to ensure that you understand what you and the participants will experience.
  • Offer to give a brief orientation session to participants in advance of the meeting to increase the comfort of those who are unfamiliar with the technology. The orientation session can also serve to identify potential technology problems early.
  • If possible, arrange to have someone on hand during the session that can answer technical questions and help attendees who get stuck. Having a partner working with you to handle technical issues will allow you to keep the meeting running smoothly while your partner assists attendees in trouble.
  • Ask attendees who are calling in from their computers to use a headset or earphones. When people don’t use a headset or earphones, their computer microphone can sometimes pick up the output from the speakers and broadcast it back into the conference. Although the offender often can’t hear this, others on the call will likely hear feedback or echoes.
  • If some people simply can’t use a headset or earphones, ask them to keep their microphone muted unless they are speaking.

Preparing for a Virtual Meeting

 

Along with preparing the technology, there are several other preparation steps, starting with identifying your 5 Ps.

  • Define the 5 Ps for the session: the purpose, product, participants, probable issues, and process.
  • When defining the process, think carefully through O-P-Q-R-S-T for the virtual setting.
  • What is the most appropriate Order of the processes?
  • What Process technique (for example, listing, brainstorming, or grouping) will you use with each agenda item?
  • What will be your type B starting Question for each agenda item?
  • How will you Record the responses for the agenda topic? Will you be using a Word document, PowerPoint, or whiteboard?
  • What Supplies do you need for the session? Although the session is virtual, consider what other tools you might need, such as pen and paper to diagram who is on the call.
  • What’s your estimate of the Timing for each agenda item?
  • Distribute a meeting notice in advance of the session, stating the purpose, the product, the agenda, and proposed ground rules, and that include any relevant handouts. The meeting notice should indicate what documents participants need to have for the meeting and any advance preparation required. If participants from multiple time zones are attending the meeting, be sure to specify the time zone when informing participants of the start and end times.
  • As with face-to-face meetings, state a gathering time and a start time in the meeting notice. The gathering time should be ten to fifteen minutes before the start time to have everyone logged in and ready to go prior to the official start of the meeting.
  • In planning the meeting, limit agenda items so that the entire call can be completed in two hours or less to help participants maintain focus. If necessary, break the meeting into several calls.
  • Consider having participants do preliminary brainstorming and submit their ideas prior to the meeting. You can summarize these ideas into “brainstorm lists” and send them in advance to participants along with the agenda and other written materials. This advance preparation allows more time in the meeting to be spent grouping, prioritizing, or evaluating the brainstormed material.
  • If there are multiple people at the same location, consider having them assemble for the meeting in a conference room or some other suitable environment. Having as many as possible in the same room promotes teamwork and helps people avoid the temptation to multitask (for example, answer emails) during the meeting. With each “call-in” location, consider appointing a scribe to document key points on flip charts during the meeting.
  • Prior to the meeting, create a list that shows the name and location of each person expected in the meeting.

For the next virtual meeting you facilitate, try these techniques. Expect that the preparation will take you about twice as long the first time, as you will be establishing new tools and approaches.

Read more in “The Secrets of Facilitation 2nd Edition.”

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For more resources, see the Library topic Facilitation.

__________________________

Michael Wilkinson is the CEO and Managing Director of Leadership Strategies, Inc., “The Facilitation Company” and author of the brand new “The Secrets of Facilitation 2nd Edition”, “The Secrets to Masterful Meetings”, and the brand new “The Executive Guide to Facilitating Strategy.” Leadership Strategies is a global leader in facilitation services, providing companies with dynamic professional facilitators who lead executive teams and task forces in areas like strategic planning, issue resolution, process improvement and others. They are also a leading provider of facilitation training in the United States.

“Crossing the River” – My favorite team building activity

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Every trainer and facilitator has his/her favorite team building activity. Some facilitators like the more active interventions such as rope courses; others prefer the more “touchy-feely” ones like trust walks; still others like using blind-folded instruction, or simulations like Gold of the Desert Kings.

Of course the most appropriate team building activity for a group depends on a number of factors, including your overall purpose, the nature of the group, the amount of time you have, the limitations of the space, etc.

Yet, of all the team building activities I have experienced, my favorite by far is an activity called Crossing the River. I’ll describe the exercise first and then I’ll tell you why I think it is so great.

Objective Have all members of the team cross the river at the same time.
Preparation Create three islands by taping together four 8.5 x 11 sheets of paper for each island. Create a pebble for each person by cutting sheets of paper in half length-wise to form 4.25 x11 sheets. Create one rock (an 8.5 x 11 sheet) for every six participants. Tape off an open area at least 10 medium strides (25-30 feet) long and six strides wide. Place the islands as shown in the diagram.
Instructions Have all participants stand on the left side of the bank and hand out a copy of the instruction sheet to each person and review the situation and rules together. Then give two minutes for questions. The clock starts after the last question is answered.The Situation
You and your teammates are on one bank of a poisonous, deadly river. The river is so contaminated that if any part of a person’s skin or clothing touches the river, they will die instantly! Each of the people on your team must cross from one bank of the deadly river to the other. You have 20 minutes.

The Rules

  1. No part of a person’s skin, clothing or personal articles may touch the river. The only items that can survive in the river are islands, rocks and pebbles.
  2. Islands, rocks and pebbles are safe spots (touchable).
  3. Islands in the river may not be moved.
  4. Rocks may not be moved once placed in the river.
  5. Each team member owns a pebble.
  6. Only the pebble owner, may place a pebble in the river, take a pebble from the river, or move a pebble once it is in the river, and he/she may do so using his/her hand only.
  7. All team members must step out of the river at the same time.
Execution During execution, pay close attention to group dynamics. Some items to be conscious of in particular follow.
Points for ObservationCommunication

  1. How long did it take for there to be a single conversation going?
  2. Did everyone who wanted to speak get an opportunity to be heard?
  3. When suggestions were made, was a response given every time? (Or did some people’s suggestions get listened to while other’s were ignored?)

Planning

  1. Was a plan created? Who initiated the plan? How many people were involved in developing the plan?
  2. How was agreement reached? Did the group check to ensure understanding and agreement from everyone before acting on the plan?
  3. Did the plan provide a complete picture of how to start and how to end?

Execution

  1. Was there a leader or multiple leaders? How was the leadership chosen? Was the leadership followed?
  2. How willing were people to rely on one another, to help one another and physically support one another?
  3. Was the goal achieved? How much time was required? What was the key to achieving or not achieving the goal?
Debrief At the completion of the exercise, debrief with the team. Have them identify their own observations. Be sure to offer your own observations as well. Following observations, have them identify their learnings, and how to apply their observations and learnings to the workplace.

Crossing the River is ideal for 8-16 people. If you have up to 24, you can choose several to be observers and assign them different sections of the Points for Observation. If you have more than 24, you can split into multiple teams that do the exercise all at the same time, each with their separate “rivers” they have to cross. I have done this with 16 teams simultaneously in a very large room. As each team completed, they let out a team cheer.

What makes Crossing the River so great for team building?

  1. The goal requires team planning and execution; the team has to come together for success.
  2. No one can do it on his/her own; the team either succeeds or fails together.
  3. The exercise breaks down barriers; it requires people to share their thoughts, share their resources, and share their space.
  4. And perhaps most interestingly, the time limit creates a sense of urgency that frequently results in people defaulting to the same behaviors that do in the workplace: those who typically takeover, do so in this exercise; people who drop out, also do the same; people who frequently serve as naysayers, often take on this same role when faced with Crossing the River.

For years I have been looking for a second team building exercise as good as this one. If you have one I would love to hear from you.

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For more resources, see the Library topic Facilitation.

__________________________

Michael Wilkinson is the CEO and Managing Director of Leadership Strategies, Inc., “The Facilitation Company” and author of the brand new “The Secrets of Facilitation 2nd Edition”, “The Secrets to Masterful Meetings”, and the brand new “The Executive Guide to Facilitating Strategy.” Leadership Strategies is a global leader in facilitation services, providing companies with dynamic professional facilitators who lead executive teams and task forces in areas like strategic planning, issue resolution, process improvement and others. They are also a leading provider of facilitation training in the United States.

Engagement Strategies: Rotating Flipchart Review

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Facilitators often use breakout groups to increase involvement and get more done in a short amount of time. However, following breakout groups, there is typically a report-back process. During the report-back, each team presents its results to the other teams. Yet, one of the challenges with the standard report-back process is that people generally are not as attentive to what other teams are saying: some people may be still preparing their own report-back; while others may feel little obligation to give quality feedback, given the number of other people in the room.

Over the years, I have adopted a different process for report-back that I call rotating review. I believe the process is quite effective for achieving quality feedback on the work of breakout groups.

During a rotating review, each team has three-to-five minutes to review another team’s work. Using a colored pen assigned specifically to that reviewing team, the team places a check mark on each item to indicate agreement. They indicate disagreement by placing an “X” and posting a comment on how to improve. After the time limit is reached, teams then rotate to the next chart and perform the same review, while also reviewing the comments of all past reviewers of that chart.

When the teams rotate back to their own flip charts, they will see multiple check marks in different colors to indicate those teams that agree with each item in their report. They will also see where disagreement resulted and the number of teams that concurred with that disagreement. The teams now review all the disagreements and indicate whether they agree (YES) or disagree (NO) with the written comment. At this point, all NOs are reviewed by the entire group and final decisions made.

The rotating review process allows each team to receive focused review from each of the other teams. This process also increases the participation and ownership of the entire work by all members. And surprisingly, the rotating review process takes about the same amount of time as the standard report-back process!

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For more resources, see the Library topic Facilitation.

__________________________

Michael Wilkinson is the CEO and Managing Director of Leadership Strategies, Inc., “The Facilitation Company” and author of the brand new “The Secrets of Facilitation 2nd Edition”, “The Secrets to Masterful Meetings”, and the brand new “The Executive Guide to Facilitating Strategy.” Leadership Strategies is a global leader in facilitation services, providing companies with dynamic professional facilitators who lead executive teams and task forces in areas like strategic planning, issue resolution, process improvement and others. They are also a leading provider of facilitation training in the United States.

The 5 P’s of Preparation

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Good Tuesday afternoon to you! It’s been awhile since I’ve had the pleasure of writing for you all and I’m very glad to be be back at it. Today we are going to explore one of the most essential set of things to consider at the very beginning of a facilitated session – The 5 P’s of Preparation.

While purpose is the key element of preparation, there are several other components as well. What does it take to be prepared for a facilitated interaction? Facilitators know that whether they are preparing for running a task force meeting, delivering a presentation or meeting with a customer, the secret to preparation is the same: they must achieve a clear understanding of the “5 P’s.”

  • The “Purpose” explains the overall aim. Why are we holding this session?
  • The “Product” defines the items that must be produced to achieve the purpose. What do we want to have when we are done?
  • The “Participants” identifies the people who need to be involved. Who are the participants and what are their perspectives?
  • The “Probable Issues” defines the concerns that will likely arise. What are the probable issues that will need to be addressed?
  • The “Process” details the steps that will be taken to create the product, taking into account the Participants and Probable Issues. How will we go about achieving the purpose, given the product desired, the participants and the probable issues we will face?

Of course there can be numerous logistics involved in preparing for a facilitated meeting, such as timing, location, materials, etc. However, it is important to be aware of these five critical steps. Facilitators tend to focus on these elements to gain a clear understanding of what is to be accomplished, why and how.

Applying the 5 P’s

The previous section described the importance of understanding the 5 P’s. But how does one go about defining these elements? Who is responsible for providing the answers to the 5 P’s? As you will see, it depends.

Applying the 5 P’s to a Meeting

If you are the meeting leader, then prior to the meeting you will need to identify the purpose of the meeting and the desired products. Understanding these two will help you determine the appropriate participants. As you consider the topic of the meeting, the participants and past history related to the topic, the probable issues will likely become apparent. Once these other four Ps are known, you can then create the process (an agenda) for the meeting. The process will need to achieve the purpose, create the product and cover the issues you identified. As you will see in a subsequent chapter, “The Secrets of Start a Facilitated Session,” it is important that you confirm the process with the meeting participants at the very beginning of the meeting.

If you are facilitating a meeting for someone else, the person who answers most of the 5 P’s will likely be the “sponsor” of the activity. Just as with the description above of managing a task force, the sponsor can typically provide answers for the purpose, product, participants and probable issues. You as the meeting facilitator are responsible for determining the process.

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For more resources, see the Library topic Facilitation.

__________________________

Michael Wilkinson is the CEO and Managing Director of Leadership Strategies, Inc., “The Facilitation Company” and author of the forthcoming “The Secrets of Facilitation 2nd Edition”, “The Secrets to Masterful Meetings”, and the brand new “The Executive Guide to Facilitating Strategy.” Leadership Strategies is a global leader in facilitation services, providing companies with dynamic professional facilitators who lead executive teams and task forces in areas like strategic planning, issue resolution, process improvement and others. They are also a leading provider of facilitation training in the United States.

The Secret of the Starting Question

A man addressing a question from the audience in a room

The Secret of the Starting Question

The ability of the group to respond to a question is significantly impacted by the quality of the question asked by the facilitator. The starting question is the term we, at Leadership Strategies, use for the question the facilitator asks to begin a discussion. Typically, a starting question is used at the beginning of every agenda item in a facilitated process. For example, for creating a plan to fix the hiring problem a facilitator might use the following agenda:

A. Getting started (purpose, personal objectives, process, ground rules)

B. How does the process work today?

C. What are the problems and root causes?

D. What are potential improvements?

E. How might we priorities these improvements?

F. How will the new process work?

F. How will we implement this new process?

G. Review and close

Agenda items B through F represent the core of the work for the facilitated session. For each of these agenda items, there is a time when the facilitator asks a question and expects the participants to begin responding. The ability of the group to respond to a question is significantly impacted by the quality of the question asked by the facilitator. It is much like starting a fire. If the facilitator uses the wrong material to ask the question, he will get this flickering flame that he has to blow on and feed continually to just keep it going. If the facilitator uses the right material, she will quickly have a bonfire of responses with people hardly able to wait to make their contributions.

What is the secret of the starting question? How do you get the bonfire of responses? Let’s examine these two questions to understand the secret.

Question Type A: “The first thing we want to talk about are inputs. What are the inputs to the scheduling process?”

Question Type B: “If you were about to develop the school schedule, what information would you need to have close by?”

What is it about the second question that makes it a better question? When we make this same inquiry to people we train in facilitation skills, here are a sample of responses we get:

Why is Question Type “B” Better?

  • Uses their language (“school schedule,” “information”)
  • More personal, addresses them directly (“you”)
  • Action oriented (“about to”)
  • Open ended (“what information”)

While these are true points, they don’t quite focus directly on the secret of the starting question. When we take the students through a quick exercise, they understand the secret in a way they helps them to retain it. The facilitator asks the students to close their eyes and listen to question type A. After saying the question, the facilitator asks them to open their eyes and to raise their hands if they saw something as he was reading the question. One or two typically say they saw a flow chart or diagram or something of that sort. Most indicate they saw nothing. However, when the facilitator asks them to close their eyes a second time and to then listen to question type B, we have a different result. Typically two-thirds, if not more, see an image. The image described by most involves sitting at a desk with items they use for scheduling arranged on the desk. Herein lies the secret of the starting question.

Secret #1 – The Secret of the Starting Question

Great starting questions draw a vivid image of the answers.

Use starting questions that draw a vivid image so participants can more easily see their answers and start responding.

Why is a vivid image key to the starting question? When the facilitator draws a vivid image, the participants can literally “see” the answers, and can begin responding right away.

Type A versus Type B Questions

Contrast this with the Type A starting question. While a Type B starting question draws a vivid image, the Type A starting question simply asks what you as the facilitator want to know. If you want to know the inputs to the scheduling process, you ask “What are the inputs to the scheduling process?” After you ask the question, the participants have to put their hands to their heads and begin thinking of answers. What are they doing? They are probably trying to imagine themselves back at their school the last time they did scheduling. They are probably trying to draw the image that the facilitator did not draw for them! Unfortunately, this effort usually results in the room going silent for several moments – just at the time when the facilitator is looking for responses. In essence, due to the poor starting question, the facilitator has driven the room silent!

It is important to recognize that Type A questions are the “default.” If you do not think about your question in advance, more times than not you will ask a Type A question. For example, suppose the agenda calls for the group to identify problems with the current hiring process. If you have not prepared an image building Type B question in advance, more than likely you will ask a Type A question (“What are the problems you have encountered with the hiring process?”).

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For more resources, see the Library topic Facilitation.

__________________________

Michael Wilkinson is the CEO and Managing Director of Leadership Strategies, Inc., “The Facilitation Company” and author of Amazon best-seller “The Secrets of Facilitation”, “The Secrets to Masterful Meetings”, and the brand new “The Executive Guide to Facilitating Strategy.” Leadership Strategies is a global leader in facilitation services, providing companies with dynamic professional facilitators who lead executive teams and task forces in areas like strategic planning, issue resolution, process improvement and others. They are also a leading provider of facilitation training in the United States.

Anatomy of the Drivers Model

Drawing of a light bulb on a board

The table below summarizes the definition of each component of the Drivers Model.

Vision

A picture of the “preferred future”; a statement that describes how the future will look if the organization fulfills its mission.

To be the place where meeting planners meet

Mission

A statement of the overall purpose of an organization which describes what you do, for whom you do it and the benefit.

To provide a forum for furthering the growth and professionalism of the meetings industry

Guiding Principles

General guidelines which set the foundation for how an organization will operate.

We believe we must remain a comfortable forum for meeting planners. Therefore we will implement policies to ensure a suitable membership balance between planners and suppliers

Goals

Broad, long-term aims that define fulfillment of the mission.

Maximize membership growth, retention and involvement

Objectives

Specific, quantifiable, realistic targets that measure the accomplishment of a goal over a specified period of time.

Increase average attendance from 125 to 250 per meeting

Positioning Statements

Positioning statements are broad determinations about the direction and focus of the organization.

We believe increases in the quality of manufacturing in third-world countries will result in an acceleration in the downward pressure on retail prices for lighting products. Therefore we must seek off-shore opportunities for sourcing products and, in the longer term, establish our own international manufacturing capability.

Critical
Success
Factors

Key conditions that must be created to achieve one or more objectives.

High awareness by meeting planners of the association and its benefits to attract members

Barriers

Existing or potential challenges that hinder the achievement of one or more objectives.

Inadequate process for getting new members involved results in burn-out of a few and low retention

Strategies

Broad activities required to achieve an objective, create a critical condition, or overcome a barrier.

Utilize assessment survey and industry referrals to select quality speakers and topics

Action
Plans

Specific steps to be taken, by whom and by when, to implement a strategy.

Assemble new PR committee (Exec, Feb 1)

Develop PR objectives (PR, Mar 1)

Develop promotion (PR, Mar 15)

__________________________

Michael Wilkinson is the CEO and Managing Director of Leadership Strategies, Inc., “The Facilitation Company” and author of Amazon best-seller “The Secrets of Facilitation”, “The Secrets to Masterful Meetings”, and the brand new “The Executive Guide to Facilitating Strategy.” Leadership Strategies is a global leader in facilitation services, providing companies with dynamic professional facilitators who lead executive teams and task forces in areas like strategic planning, issue resolution, process improvement and others. They are also a leading provider of facilitation training in the United States.

7 Key Activities for a Strategic Planning Facilitator

Businessman beside productivity concepts drawn on a board

As the strategy leader, you have seven activities to which I recommend you pay close attention to build a strong strategy that has full buy-in and commitment.

Gain your team’s commitment and buy-in to the process

If your leadership team members are like most with whom I have worked, they are stretched for resources and have more on their plate than they can likely accomplish with the time they have. Therefore, for many of them, the prospects of taking valuable time and resources to develop a plan that will come up with more to add to their already over-loaded plates is NOT a welcomed idea.

So how do you gain their commitment to planning and their buy-in to a planning process such as The Drivers Model? With a management briefing, you will have your team identify the most critical issues facing the organization; then they will make adjustments to the planning process as needed to ensure that the process addresses those issues. The management briefing increases commitment to planning by providing your team with a road map that shows how what is important to them will be covered during the strategic planning sessions.

Ensure All Voices Are Heard

The fundamental secret of facilitation indicates that you can increase buy-in and commitment by having those impacted by the plan involved in the creation of it. However, everyone in your organization will be impacted by the strategic plan. Does that mean everyone should be at the table creating the plan?

No, of course not. Nor is it necessary. Involvement does not necessitate being at the table. There are several ways to provide people the opportunity for involvement in the plan as described in the table that follows.

  • For some, just giving them a chance for input through a survey or a suggestion box will be adequate.
  • For others, focus groups, one-on-one interviews or other methods for gaining in-depth input may be more appropriate.
  • And for others, their responsibilities, influence, expertise, or perspectives are so important that it will make sense to have them seated around the table.

One of your important roles is to determine who should be at the table and to put in place other avenues to ensure all voices are given the opportunity to be heard. Providing the opportunity for input is essential to a facilitative approach and to gaining the level of buy-in needed for successful implementation across the organization.

Ensure key information is brought into the room

You may have been in the room when a team has made a decision based on the best information available, only to discover that if they had been aware of other information that had not been brought into the room, they would have likely have made a different decision. Sound familiar? Well, part of your role is to ensure that this doesn’t happen with your planning activity.

My company’s work in the area of consensus building has shown that one of the primary reasons people disagree is due to a lack of shared information. Many disagreements can be resolved, and even prevented, by making sure all parties have the same information.

With the Drivers Model, the briefing book serves the purpose of ensuring all your team members start with a common set of information

Get your ideas on the table without overpowering the group

As indicated earlier, it is important that all voices be heard, and that includes yours. Unfortunately, if you are like most leaders, your voice comes with considerable baggage. When the boss speaks, people listen. And they listen differently from when other people speak.

Sure, there will likely be some people in the room who treat your voice like every other voice in the room. Whether the idea comes from you or a first-year manager, these people will state their agreement or disagreement with the idea in the exact same way, regardless of the source. Unfortunately, this probably isn’t the case for most of the people at the table. When you speak, most may be quick to respond when they agree, and very, very slow to respond when they disagree – so slow, in fact, that sometimes they may never get around to it!

As a result of the lack of challenge many leaders experience within their own walls, the views of the leader can easily overpower the group. And even when someone dares to challenge with a question, some leaders, often without knowing it, respond with statements that belittle the questioner or not-so-subtly communicate that challenging the boss is not welcome.

Ensure that the plan components meet the quality checks

With the Drivers Model each component is dependent upon the components that came before it. So, for example, if you do a poor job of defining your mission and vision, your goals and objectives will reflect this. Likewise, if your goals and objectives are misaligned, your critical success factors and barriers will also be off. And if your critical success factors and barriers are inadequate, your strategies and action plans will be inadequate as well. Therefore it is essential that you do a quality job every step of the way through the planning process.

The Drivers Model is designed to help you do this. From vision and mission through to strategies and action plans, the Drivers Model provides a specific quality check for each component of the strategic plan. These quality checks help ensure that your plan is comprehensive, robust, inspiring, and implementable. As the leader, it is your role to ensure that each component of the plan passes its quality check. Below I have summarized one or two key elements from the quality check list for each of the components of the plan.

Management Briefing
  • Have the critical issues that the plan should address been identified?
  • Has a planning process for addressing the issue been accepted?
Briefing Book Review and SWOT
  • Has the planning team reviewed the briefing book to identify key observations and potential strategies?
  • Does each strength, weakness, opportunity and threat identify both the attribute and the impact?
Positioning Statements
  • Have positioning statements been created for the key external trends impacting future success?
  • Have each of the positioning statements been formatted to identify both the belief and the action taken by the belief, such as “we believe…therefore we must…”?
Mission
  • Does the mission statement broadly describe what you do, for whom you do it, and the benefit?
  • Does the mission statement indicate the industry or market that the organization serves?
Vision
  • Does the vision represent the preferred future of the organization?
  • Does the vision simply represent a logical extension of today or are out-of-the-box results represented?
Goals
  • As a group, do the goals represent all of the key areas of strategic focus for the organization?
  • If the organization achieves these goals, and only these goals, will the organization most likely have fulfilled its mission?
Objectives
  • Are the objectives SMART: specific, measurable, achievable, relevant, time-bound?
  • If all of the objectives are achieved, and only these objectives, will the goal be accomplished for the time period?
Guiding Principles
  • Do the guiding principles identify all the key values for the organization?
  • Are the principles worded in such a way as to indicate both the value and the expected behaviors (e.g., “We believe … Therefore we will …”)?
Critical Success Factors
  • Have the most critical conditions that must be created and the major barriers impacting success been identified?
  • Are the CSFs stated as nouns with conditions (e.g., “effective dealer network”) and not as verbs (e.g., “develop”)?
Barriers
  • Are the barriers phrased in such a way as to encourage strategies for overcoming them?
  • Do you have at least two and no more than seven barriers per goal?
Strategies
  • Are the strategies phrased as activities to be accomplished and NOT results to be achieved?
  • If the strategies are implemented is it highly likely that the objectives will be achieved?
Action Plans
  • Have all the key deliverables been identified? If the deliverables are done, will the strategy be completed?
  • Have all the important actions been identified? Is each action worded so that it is clear what needs to be accomplished? If all the actions are completed, will all the deliverables be created?

Follow through and hold people accountable

If you have been involved in strategic planning processes, you know that far too often it is a game in which considerable energy is placed in developing a plan that is then put on the executive’s shelf, only to be looked at when it is time to do strategic planning once again.

The Drivers Model strives to end this game. Assemble a detailed process for aligning the organization and ensuring monthly check-ins, quarterly reviews and an annual update to the strategic plan. This structured monitoring process is intended to help ensure that the plan moves from paper to implementation.

Decide if an outside facilitator would be helpful

With an activity as critical as strategic planning, it is essential that the effort be facilitated by someone who is skilled in facilitation but also has considerable experience guiding a team through strategy. Some organizations have internal resources with both the facilitation and the strategy expertise. But others choose to bring in outside professional facilitators with years of training, experience and proven results.

When should you bring in an outside facilitator? It is your role as the leader to make this call.

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Michael Wilkinson is the CEO and Managing Director of Leadership Strategies, Inc., “The Facilitation Company” and author of Amazon best-seller “The Secrets of Facilitation”, “The Secrets to Masterful Meetings”, and the brand new “The Executive Guide to Facilitating Strategy.” Leadership Strategies is a global leader in facilitation services, providing companies with dynamic professional facilitators who lead executive teams and task forces in areas like strategic planning, issue resolution, process improvement and others. They are also a leading provider of facilitation training in the United States.

What are the Responsibilities of a Facilitator?

A-group-of-people-having-a-meeting-in-an-office

In the case study that started this chapter, we indicated that there are a number of different roles for a facilitator:

Meeting Adviser – The facilitator helps the leader plan the meeting, but during the session, he primarily sits on the sidelines, stepping in only when asked or if a situation occurs which the participants cannot handle themselves.

Meeting Manager – The facilitator sets the agenda, establishes ground rules, initiates the discussion, and allows the session to flow, stepping in only when needed.

Meeting Leader – The facilitator sets the agenda, establishes ground rules and initiates the discussion just as the meeting manager does. In addition, however, he is active in getting participants excited about participating. The facilitator describes the purpose of the session in terms that gives the participants a much bigger picture of the importance of the session. In addition, he is active in ensuring that all participants engage in the discussion. The facilitator challenges the participants when the discussion appears to remain at a high level. And, from time to time, the facilitator offers insights that may be otherwise overlooked.

Participating Facilitator – The facilitator starts out much like a meeting manager, setting the agenda, establishing ground rules, and initiating the discussion. But the facilitator also actively engages as a participant in the discussion, frequently offering his own views, giving opinions on topics, and expressing disagreement with various comments.

Each of these roles is valid for support of a meeting. However, in our organization we focus on the facilitator as Meeting Leader. When you serve as the facilitator in this role, we believe you have seven specific responsibilities:

Guide You must know the steps of the process the group will execute from beginning to end. You must carefully guide the participants through each of the step.

Motivator From the rousing opening statement to the closing words of cheer, you must ignite a fire within the group and keep it well lit. You must establish momentum and keep the pace.

Visionary You must create a vision for the group of why the meeting is important.

Bridge Builder You must create and maintain a safe and open environment for sharing ideas. Where other people see differences, you must find and use similarities to establish a foundation for building bridges to consensus.

Clairvoyant Throughout the session, you must watch carefully for signs of potential strain, weariness, aggravation and dis-empowerment — and respond in advance to avoid dysfunctional behavior.

Peacemaker While it is almost always better to avoid a direct confrontation between participants, should such an event occur, you must quickly step in, re-establish order and direct the group toward a constructive resolution.

Taskmaster You are ultimately responsible for keeping the session on track; this means tactfully cutting short irrelevant discussions, preventing detours and maintaining a consistent level of detail throughout the session.

Praiser At every opportunity, you should praise the effort put forth, the progress made, and the results achieved. Praise well, praise often, praise specifically.

After playing so many roles, is there any wonder why a facilitator is typically exhausted after even a relatively short facilitated session?

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For more resources, see the Library topic Facilitation.

__________________________

Michael Wilkinson is the CEO and Managing Director of Leadership Strategies, Inc., “The Facilitation Company” and author of Amazon best-seller “The Secrets of Facilitation”, “The Secrets to Masterful Meetings”, and the brand new “The Executive Guide to Facilitating Strategy.” Leadership Strategies is a global leader in facilitation services, providing companies with dynamic professional facilitators who lead executive teams and task forces in areas like strategic planning, issue resolution, process improvement and others. They are also a leading provider of facilitation trainingin the United States.

How is Facilitating Different from Leading?

A-manager-addressing-line-managers-on-a-new-job-role-

A major difference between leading and facilitating is that a leader often tells; a facilitator always asks. In my book, The Secrets of Facilitation, I described how I learned what I call the fundamental secret of facilitation.

I began understanding the secret during my career with the management consulting division of what was then one of the Big-8 accounting and consulting firms. In the eight years I spent in that consulting practice, we had a standard way of addressing a client problem. We might be called in to review a particular department or activity. We would arrive with our army of bright people, interview those whom we believed were the key stakeholders, develop a set of recommendations based on our interviews and experience, and create what might be called the “100% Solution.” We would go away and come back a year later and perhaps, if we were lucky, 15% of the recommendations would be implemented.

In my final years with that organization, the practice in which I worked began taking a different approach. We would come in with a smaller group of consultants and work shoulder to shoulder with client personnel. Together we would convene group interviews (facilitated sessions) which typically included 8-20 people. In the facilitated sessions, the participants would create the recommendations, not the consultants. In most cases, they would only come up with what we might consider the 60% or 70% solution. So we would float ideas based on our experience. Some they would accept, others they would reject as “not beneficial” or “not implementable” in their environment. When all was done, they might have created what we would consider “the 85% solution.” Yet a year later, when we came back, amazingly 80-90% of the solution would be implemented!

Why wasn’t more of the “100% solution” implemented? Why would the “85% solution” gained through facilitation achieve far greater success? Therein lies the secret and the power behind it.

Secret #1
If they create it, they understand it and they accept it.

As an expert consultant, we were “telling” our clients what they needed to do. As a result, there was very little buy-in by our clients and their people. When we began “asking” the questions that resulted in them creating their own answers, the difference was staggering.

Dr. Robert Zawacki from the University of Colorado in his book “Transforming the Mature Information Technology Organization” put the secret this way:

ED = RD x CD
E
ffective Decisions = The Right Decision times Commitment to the Decision

Dr. Zawacki’s point is that the multiplication sign in the formula means that even the best decision can be rendered completely ineffective if commitment to the decision is lacking.

You can achieve more effective results when solutions are created, understood and accepted by the people impacted.

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For more resources, see the Library topic Facilitation.

__________________________

Michael Wilkinson is the CEO and Managing Director of Leadership Strategies, Inc., “The Facilitation Company” and author of Amazon best-seller “The Secrets of Facilitation”, “The Secrets to Masterful Meetings”, and the brand new “The Executive Guide to Facilitating Strategy.” Leadership Strategies is a global leader in facilitation services, providing companies with dynamic professional facilitators who lead executive teams and task forces in areas like strategic planning, issue resolution, process improvement and others. They are also a leading provider of facilitation training in the United States.

The Drivers Model: The Secret to Facilitating Strategy

Person writing a workflow strategy on a whiteboard

Leadership Strategies has developed the Drivers Model, a method for taking a strategic approach to addressing a business situation. The model provides a simple communication tool for helping organizations construct a strategic plan. The model is fully scalable and applies to Fortune 500 companies, non-profit organizations, a field office, an individual department, a work team, etc.

There are four major steps in our standard Drivers Model. What follows is a brief overview of the four steps.

Step 1: Where are we now? (Situation Assessment)

Understanding the current situation is vital to identifying the approaches needed to drive success. A full understanding of the current situation includes an analysis of several areas. The list below shows a sample list of assessment areas and one or two of the key questions to be answered for each.

Step 2. Where do we want to be? (Strategic Direction)

The heart of strategic direction setting is this second step. In our Drivers Model, the information from the situation assessment is combined with the understanding of future trends to develop the vision statement and the mission statement.

Step 3 – How do we plan to get there? (Implementation Planning)

Once the objectives are established, the next step is to develop the road map for achieving the direction. For the road map to be viable, however, it must focus on three areas in particular.

Step 4 – How will we monitor progress? (Monitoring)

Many organizations benefit simply from going through the process of creating a strategy. At this point, everyone is clear on where we are going and how we plan to get there. However, the key value to strategy development comes in the implementation of the plan. Unfortunately, all too often, strategic plans become space fillers on an executive’s bookshelf. To prevent this occurrence, we recommend a structured monitoring process every three-to-six months.

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Michael Wilkinson is the CEO and Managing Director of Leadership Strategies, Inc., “The Facilitation Company” and author of Amazon best-seller “The Secrets of Facilitation”, “The Secrets to Masterful Meetings”, and the brand new “The Executive Guide to Facilitating Strategy.” Leadership Strategies is a global leader in facilitation services, providing companies with dynamic professional facilitators who lead executive teams and task forces in areas like strategic planning, issue resolution, process improvement and others. They are also a leading provider of facilitation training in the United States.