Using social media to sell stuff (Part II)
Given the explosion of social media for networking, relationship-building, communication and awareness, I’ve been surprised…
Rolfe Larson
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Rolfe Larson’s posts
Pricing Strategies (Part 1)
Figuring out how to price your products or services is often very challenging, especially for…
Business Planning
What Gandhi taught us about business planning
A reporter came to interview Mahatma Gandhi one day. It turned out this was his…
Business Planning
Low/no profit is not a virtue
The way you hear some social enterprisers talk, you’d think it’s an inherently good thing…
Organization Development
Interns help write your business plan
Creating a business plan takes a lot of time. But you can get help. Consultants…
Business Planning
“Social” alternatives to Groupon
Groupon seems to have recently arrived at the social enterprise sector. Many SEs have applied…
Organization Development
Implementation: Turning Your Business Plan Into A Business
You’ve gone through the steps. Your business plan is reasonably thorough. So there’s not much…
Business Planning
Measuring outcomes for social enterprises
Evaluating the impact of a social enterprise is often difficult to do. For most sectors,…
Organization Development
Do “Just Enough” Business Planning
There’s nothing magical about business planning. At its core, it involves thinking through who your…
Business Planning
Use social media to increase sales
Social media is not novel any more. Facebook and Twitter are now household names, worldwide.…
Organization Development
Structure Your Business Plan
Business plans appear in many different formats, depending on the audience for the plan and…
Business Planning
Social Franchises Mostly Fail
A recent discussion on the npEnterprise Forum (the global social enterprise listserv) revealed several key…
Organization Development
Plans for Business-to-Business Ventures
While many entrepreneurs tend to think first of selling products or services to consumers, far…
Business Planning
Tax/Legal Topics for Social Enterprises
Some of the most complex and confusing issues around social enterprise involve legal and tax…
Organization Development
Competitive Analysis
Since every business has competitors, every business plan needs competitive analysis — also known as…
Business Planning
Do Foundations Support Social Enterprise?
Well, yes and no. They all want their grantees to develop “sustainability” strategies, by which…