Professional Development

How to Start Your Private Peer Coaching Group Introduction Purpose of This Information The following information and resources are focused on the most important guidelines and materials for you to develop a basic, practical and successful PCG. The information is intended for anyone, although it helps if you have at least some basic experience in …
Frequently Asked Questions About Peer Coaching Groups (PCGs) We assume that you have already read the information on the page Start a Virtual Support Group to Help With Stresses of COVID-19. The information on that page would answer all of the typical questions about planning and operating a support group. However, the following questions still …

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Preventing marketing-related crises of reputation without sacrificing effectiveness One of the most common questions for clients to ask us today is, “How far is too far when it comes to edgy marketing?”. Competition for audiences across all forms of media is at an all-time high, and for brands that are struggling to break through theidea …
What does this shift mean for your own crisis management efforts? I don’t think anyone will be surprised when I say that most people get their news online today, with a massive number neglecting traditional reporting in favor of social media. In 2000, about half of all Americans used the internet. Today, with smartphones and …
[There’s a link to our new survey at the end of this post, but if you’re eager to get your copy of “10 Questions To Ask Yourself About Crisis Management in 2021” now, just click here.] Preparedness is key to surviving the new normal Over the course of 2020, we have seen a number of …
And You Thought 2020 was bad already… The Crisis Preparedness and Response for almost 40 years of crisis management experience have seen America more prone to erupt in new crises than right now. No one likes to look at hard truths, yet part of our job as crisis management professionals, and that of those in …
These days, protecting your organization from cybercrime is just as, and possibly even more important than securing your physical facility. Cybersecurity is always evolving and you need to keep up with best practices to help prevent data breaches that could compromise your company’s reputation. With that said, it’s not possible to prevent every breach attempt. …
Steer clear of this increasingly common marketing fail Before we get into it here, I want you to take a look at the image above, -which features a young girl snacking on a banana and leaning against a car – and consider the fact that it just resulted in Audi needing to tweet a lengthy …
[Editor’s note: Especially as the world looks towards recovery from the impact of coronavirus, we felt readers would find this guest post from UK crisis communications consultant Amanda Coleman particularly useful.] Communicating through crisis to recovery Moving from crisis to recovery is not as simple as it may sound if it is to be done …